Lol I'm an old guy and even I know a "media tour" is so 20th Century. If you are talking about young casuals, they don't read newspapers, they don't watch tv; hell they don't even HAVE TVs. They are not going to get off their asses and sit around for the traditional set up where the promoters and trainers and boxers sit up on a platform and insult each other.
Social media is where this bout should be promoted. On phones, not tv. The boxing fans know about this fight, and sports fans who are not big boxing fans are seeing ads for it on ESPN and Fox football and basketball games. These media will cover everyone who would possibly pay for the fight.
OK, one big pre fight conference posted live on YouTube is all they need.
Social media is where this bout should be promoted. On phones, not tv. The boxing fans know about this fight, and sports fans who are not big boxing fans are seeing ads for it on ESPN and Fox football and basketball games. These media will cover everyone who would possibly pay for the fight.
OK, one big pre fight conference posted live on YouTube is all they need.
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