Anthony Joshua vs Andy Ruiz Jr Does 403,000 UK Buys

[PRINCEKOOL]

Yes sir!

Here’s the full list of Pay TV figures:

(only including Sky Sports and Primetime (excluding Ali v Henry)

21 May 1966: Muhammad Ali vs. Henry Cooper II – 40,000
16 March 1996: Frank Bruno vs. Mike Tyson II – 600,000
8 February 1997: Naseem Hamed vs. Tom Johnson – 650,000
28 June 1997: Evander Holyfield vs. Mike Tyson II – 550,000
13 March 1999: Evander Holyfield vs. Lennox Lewis – 400,000
29 January 2000: Mike Tyson vs. Julius Francis – 500,000
8 June 2002: Lennox Lewis vs. Mike Tyson – 750,000
8 December 2007: Floyd Mayweather Jr. vs. Ricky Hatton – 1,150,000
18 July 2009: Amir Khan vs. Andreas Kotelnik – 100,000
7 November 2009: Nikolai Valuev vs. David Haye – 469,000
3 April 2010: David Haye vs. John Ruiz – 177,000
24 April 2010: Carl Froch vs. Mikkel Kessler – 50,000
18 September 2010: Kell Brook vs. Michael Jennings – 15,000
13 November 2010: David Haye vs. Audley Harrison – 223,000
11 December 2010: Amir Khan vs. Marcos Maidana – 164,000
16 April 2011: Amir Khan vs. Paul McCloskey – 200,000
21 May 2011: George Groves vs. James DeGale – 43,000
2 July 2011: Wladimir Klitschko vs. David Haye – 1,143,000
25 May 2013: Carl Froch vs. Mikkel Kessler II – 32,000
23 November 2013: Carl Froch vs. George Groves – 47,000
31 May 2014: Carl Froch vs. George Groves II – 355,000
30 May 2015: Kell Brook vs. Frankie Gavin – 139,000
2 May 2015: Floyd Mayweather Jr. vs. Manny Pacquiao – 876,000
28 November 2015: Wladimir Klitschko vs. Tyson Fury – 545,000
12 December 2015: Anthony Joshua vs. Dillian Whyte – 420,000
27 February 2016: Carl Frampton vs. Scott Quigg – 304,000
9 April 2016: Anthony Joshua vs. Charles Martin – 500,000
25 June 2016: Anthony Joshua vs. Dominic Breazeale – 512,000
10 September 2016: Gennady Golovkin vs. Kell Brook – 500,000
10 December 2016: Anthony Joshua vs. Ιric Molina – 450,000
4 March 2017: David Haye vs. Tony Bellew – 890,000
29 April 2017: Anthony Joshua vs. Wladimir Klitschko – 1,532,000
27 May 2017: Kell Brook vs. Errol Spence Jr. – 275,000
26 August 2017: Floyd Mayweather Jr. vs. Conor McGregor – 874,000
28 October 2017 – Anthony Joshua vs. Carlos Takam – 887,000
31 March 2018: Anthony Joshua vs. Joseph Parker – 1,457,000
5 May 2018: David Haye vs. Tony Bellew II – 775,000
28 July 2018: Dillian Whyte vs. Joseph Parker – 474,000

It is interesting to look at the number, and think back to that time leading up to the fight 'Just in general, going about your buisness'.

I have always been interested to what the David Haye vs Tony Bellew fights did 'Now I know that they where hugely successful' but I knew that they where massive anyway.

I think you can distinctly tell when a fight is going to do between 800,000-1,000000 +.

I think Anthony Joshua vs Andy Ruiz Junior II could achieve that sort of success.

[BangEM]

That's a bit surprising, when compared to other Joshua PPVs.

I wonder...
How much did the opponent drop out play a factor (losing Jarrell 'Big Baby' Miller)?
How much did the looks of Andy Ruiz's physique play a factor?
How much did the time difference play a factor (was it 3 in the morning)?
How much did it cost? Different pricing?

1 June 2019: Anthony Joshua vs. Andy Ruiz Jr. - 403,000

12 December 2015: Anthony Joshua vs. Dillian Whyte – 420,000
9 April 2016: Anthony Joshua vs. Charles Martin – 500,000
25 June 2016: Anthony Joshua vs. Dominic Breazeale – 512,000
10 December 2016: Anthony Joshua vs. Ιric Molina – 450,000
29 April 2017: Anthony Joshua vs. Wladimir Klitschko – 1,532,000
28 October 2017 – Anthony Joshua vs. Carlos Takam – 887,000
31 March 2018: Anthony Joshua vs. Joseph Parker – 1,457,000

It also happened on the same day as the Champions League final with two English teams. And most people were already drunk after the footy game and didn't bother to watch it. That's also a plausible reason.

[PRINCEKOOL]

I think they are still good numbers.

[Eff Pandas]

Where did you get the Wilder/Fury numbers from? I've never seen anything on that fight aside from the 450k rumor that keeps getting thrown around.

Their first fight had generated a modest live gate of $3.5 million with an estimated 315,000 buys on Showtime Pay-Per-View in the United States and 420,000 more with BT Sport in the United Kingdom.

https://www.sportingnews.com/us/boxing/news/deontay-wilder-dominic-breazeale-and-the-heavyweight-puzzle/hyjpretosnal1k4w8ccyzpv68

On aside, the BIGGEST PPV fights EVER have come during the streaming era. Around 2008ish, illegal streams became very popular. And from that time on, you have gotten the biggest PPVs ever, despite the illegal streams. What is the theory behind that?

I for one think the illegal streaming impact isn't as relevant as people make it out to be.

I believe an overwhelming majority of people who illegally stream wouldn't buy the fight if there were no illegal streams so its kinda a bs point that something is actually being stolen. Its a crime of opportunity not a crime of passion or need.

And I think most people that buy fights will do so even with illegal streams out there cuz they are buying it for the security & quality of the official way to watch a fight vs some sketchy stream that might get shutdown just when the pizza comes & the main event is starting.

Not to say I don't think it impacts overall numbers, but I don't think they impact numbers as much as some people speculate.

I think its mainly & always has been about interest in a fight. And it just so happens that 3 of the 10 biggest fights (& the top two) in PPV history has happened in the last 6 years.

Floyd (#1 PPV guy of all time) vs Manny (#2 PPV guy of all time)
Floyd (#1 Boxing PPV guy of all time) vs Conor (#1 Combat Sports PPV guy of all time)
Floyd (#1 PPV guy of all time) vs Canelo (#1 current PPV guy & #6 of all time)

Its hardly a surprise these fights are all top ten fights when you take into account how much of a fanbase they all have. Casuals don't care about good fights, they care about good matchups & that largely lives & dies on popularity not necessarily just talent. You could throw Floyd vs Will Smith in the ring & its breaking all known PPV records.

So its just quality matchups or things that actually excite fans happening = lotsa f#cking PPV buys.

Whats your theory?

[kafkod]

Since the number came from Fury, it's as real as Fury's claim that he gave his purse to charity.

If it had been on Sky Sports Box Office, I would begrudgingly accept it. However, BT doesn't have that type of reach. And for a 5am fight on a weekend, on BT, I honestly doubt that figure.

The Fury/Wilder PPVs were not only available to BT subscribers. Anybody could buy one from the BT website, same as anybody can buy a Sky Box Office PPV, so the 2 fights had exactly the same reach.

And how do you know that Fury didn't give his purse to charity? Just because he didn't publicise it doesnt mean he didn't do it.

I live near Fury and I know that he often visits patients in local hospitals without any publicity at all. You only hear about it via word of mouth.

[Kezzer]

Joshua Ruiz does over 400k buys. (Uk only)
Fury Schwarz does less than 50k buys.

Anyone saying that AJ’s numbers are poor does need to get perspective


* neither numbers are official but both have been widely talked about in different places so expected to be broadly correct

[Boksfan]

400k PPVs is a good number at 4am. I wanna know how much fat Fury did vs Schwarz, 600k maybe? Anybody knows?

[Kezzer]

400k PPVs is a good number at 4am. I wanna know how much fat Fury did vs Schwarz, 600k maybe? Anybody knows?

Below 50k (uk only)

[Boksfan]

Below 50k (uk only)

That can't be true, Warren did say Fury is a bigger PPV star in UK than Joshua.

[KTFOKING]

https://www.sportingnews.com/us/boxi...l1k4w8ccyzpv68



I for one think the illegal streaming impact isn't as relevant as people make it out to be.

I believe an overwhelming majority of people who illegally stream wouldn't buy the fight if there were no illegal streams so its kinda a bs point that something is actually being stolen. Its a crime of opportunity not a crime of passion or need.

And I think most people that buy fights will do so even with illegal streams out there cuz they are buying it for the security & quality of the official way to watch a fight vs some sketchy stream that might get shutdown just when the pizza comes & the main event is starting.

Not to say I don't think it impacts overall numbers, but I don't think they impact numbers as much as some people speculate.

I think its mainly & always has been about interest in a fight. And it just so happens that 3 of the 10 biggest fights (& the top two) in PPV history has happened in the last 6 years.

Floyd (#1 PPV guy of all time) vs Manny (#2 PPV guy of all time)
Floyd (#1 Boxing PPV guy of all time) vs Conor (#1 Combat Sports PPV guy of all time)
Floyd (#1 PPV guy of all time) vs Canelo (#1 current PPV guy & #6 of all time)

Its hardly a surprise these fights are all top ten fights when you take into account how much of a fanbase they all have. Casuals don't care about good fights, they care about good matchups & that largely lives & dies on popularity not necessarily just talent. You could throw Floyd vs Will Smith in the ring & its breaking all known PPV records.

So its just quality matchups or things that actually excite fans happening = lotsa f#cking PPV buys.

Whats your theory?

This is what I posted on the prior page:

I mentioned in my prior post, but PPVs have been breaking records post-streaming era. You would think the opposite but the more access people have to illegal streams, the bigger numbers the PPVs do.

I think one reason for that could be tied to the social media era and the promotion fights get on social media. Damn near everyone is now either on social media or surfing the web, and fights get big promotions off that.

That along with those that illegally stream were never going to buy it in the first place so they don't hurt as much as promoters make it out to seem.