Comments Thread For: Arum: HBO Must Find Money For Lomachenko, Or It's Off To PPV

[Scipio2009]

I could see a TR fighter stacked PPV card if Arum applied himself or believed in stacking PPV's, which he doesn't seem to believe in doing more often than not & maybe rightfully so I don't know the stats & details he probably knows.

But in theory you could have Crawford, Loma, Ramirez & Verdejo being a quadruple threat that appeals to many demos on a PPV together. Split up about $10M among those guys & their opponents. Think about ~500k PPV buys = break even to a small profit..

Golovkin topped out at a Loefler-stated 150k PPV buys and, at that moment, Golovkin was far more established a star as all 4 of your guys mentioned. To project out 500k PPV buys for those 4 fights (put anyone in their, as long as the 4 TR fighters are the draws in their matchups; ie Ramirez-Chavez Jr not being an option because Chavez Jr isn't taking the short money on that fight) is a bit generous.

[Scipio2009]

Im sure its something like very lil gains in ppv buys for a stack card as compared to just having the headliner with crappy card so thats why they dont do it as often.

Only point i'd make is that stacking shows may not help drastically improve the numbers for the show being stacked, but it sets the stage for shows following the show.

Just look at the way Floyd positioned his PPVs:

-Mayweather/Alvarez being the main course, but the viewing audience also got the opportunity to see Lucas Matthysse and Danny Garcia scrapping out, helping to solidify Danny Garcia's emerging starpower.

-Mayweather/Berto being Floyd's "farewell", but also setting the stage for a good-sized paying audience to see Martinez and Salido go to war again, in addition to Badou Jack showing that he could fight at top-level.

-Mayweather/Maidana having Amir Khan and Adrien Broner having the chance to see if their top level.

-Mayweather/Guerrero being a chance for folks to also see Abner Mares in a big fight.

You may not make more money on the front end, but if the fighter launches with the extra exposure, you've got another feature guy to potentially build PPVs off of (creating opportunities for other guys) in the future.

[.!WAR MIKEY!.]

Only point i'd make is that stacking shows may not help drastically improve the numbers for the show being stacked, but it sets the stage for shows following the show.

Just look at the way Floyd positioned his PPVs:

-Mayweather/Alvarez being the main course, but the viewing audience also got the opportunity to see Lucas Matthysse and Danny Garcia scrapping out, helping to solidify Danny Garcia's emerging starpower.

-Mayweather/Berto being Floyd's "farewell", but also setting the stage for a good-sized paying audience to see Martinez and Salido go to war again, in addition to Badou Jack showing that he could fight at top-level.

-Mayweather/Maidana having Amir Khan and Adrien Broner having the chance to see if their top level.

-Mayweather/Guerrero being a chance for folks to also see Abner Mares in a big fight.

You may not make more money on the front end, but if the fighter launches with the extra exposure, you've got another feature guy to potentially build PPVs off of (creating opportunities for other guys) in the future.

but you gotta have those fighters that you want to promote, top rank has no other front runner to be a next star right now so theirs no real reason for them to showcase anyone on the othercard. jose ramirez and saul rodriguez still got some way to go but they are next in line for toprank but thats still 2-3 years from now.

[Scipio2009]

if HBO doesn't take care of lomachenko then his management will be in Al Haymon's office in the near future

Lomachenko, if memory serves me right, recently signed a 5-year promotional contract with Top Rank, so his management isn't going to be able to say ****; if HBO doesn't take care of Lomachenko, his management better hope on hope that the minimums locked in for the deal were figures that Lomachenko could live with (rather than the mistake of his management trying to see him some line about the money being better once he can get to PPV).

[Scipio2009]

Is there a market for Lomachenko in America? I mean, Al Haymon aside, the market usually dictates what fighters are worth. Not Arum, not HBO.

GGG is so popular here for a euro fighter, but he has to beat some absolute A-list fighters before we can start talking about him being a star in the sport. Lomachenko isn't half as popular as GGG and hes in a much lower weight class... I don't see Arums argument.

Arum is betting on Lomachenko's bet; regardless of how prudent you think it is (non-English speaking, 28-year old featherweight fighter who will likely top out at 135, with no natural US fanbase), Arum is banking on the fact that if Lomachenko keeps on winning, with time, the ability to draw will manifest itself.

Not unlike how Hopkins was able to do things, if Lomachenko beats Berchelt(mandatory defense), beats Salido in the rematch, beats Vargas for the WBC belt, beats the Corrales/Fortuna winner for the WBA belt, and then beats Jose Pedraza for the IBF belt, Arum envisions that that run alone will launch Lomachenko.

[Scipio2009]

Arum (used to) always do that- if HBO isn't paying or approving a fight he wants he goes out and does his own PPV. When he said a couple weeks ago that he wanted to pay Walters what he was asking then i figured he would try PPV. But all he really had was Pacquiao fights and who knows when he will fight again. Then then Cotto/JMM articles started popping up and I figured that might be the ppv he's talking about:

would something like this good enough?

Cotto-JMM
Lomachenko v Walters/Saldio II
Gilberto Ramirez v someone decent (or another championship fight, put yours in)
Verdejo vs a can

Why would Roc Nation ever agree to that fight card for Miguel Cotto, when they'd literally be getting nothing from the show?

[Scipio2009]

Yeah there is no Boxnation internet streaming type service in the USA let alone international. Cable is for idiots. If there was more internet streaming for fights it would be huge. Fuock cable PPV garbage. Even you tube has PPV options to bad internet is not utilized by boxing.

lol

how would internet streaming for fights be "huge" when most of the audience calling for such an option don't pay for fights period, and would be unlikely to pay for fights in a stream anyway?

[UNBIASED BOXING]

Arum really, truly, believes in Lomachenko's skill as a boxer.

More so than any other fighter under his wing.


I feel like this is his way to pay back the boxing world by losing money out on these terrific fighters. Let's be real: the man is old and probably doesn't have many years left. I'm sure he's recognized/thought about it himself.

[Scipio2009]

but you gotta have those fighters that you want to promote, top rank has no other front runner to be a next star right now so theirs no real reason for them to showcase anyone on the othercard. jose ramirez and saul rodriguez still got some way to go but they are next in line for toprank but thats still 2-3 years from now.

Gilberto Ramirez, Vasyl Lomachenko, and Felix Verdejo are being talked up as being the "next guy up"; only hang-up is that, outside of Lomachenko, Top Rank doesn't seem to have the confidence in anyone's ability to want to match them tough.

Not to bring in an odd tangent, but for all of the **** that Haymon gets here, his not afraid to actually have his prospects put in tough; Pritchard Colon, before he got hurt, was being moved along in solid "learn something with each fight" matchups and was showing flashes of top-level skill. Caleb Plant and Mario Barrios, among others, are being moved along nicely and PBC seems to have settled into the habit of putting on 50/50 prospect fights (where no one really loses, as both guys get the experience of fighting a live guy, and the loser still being early enough in their run to get back).

The talent levels are obviously different but compare what Top Rank has done with Felix Verdejo to what Haymon was able to do with Errol Spence Jr.

Spence has yet to fight a top top guy just yet, but he's been brought along facing different styles, being put in with tough rugged guys, actually having to fight; when he gets his chance at a top guy, there's no doubt that Spence would be able to more than hold his own against all of them.

Could you confidently say that Verdejo, right now, doesn't get washed by the top 5/6 fighters at 135? I don't think so.

[LA_2_Vegas]

Why would Roc Nation ever agree to that fight card for Miguel Cotto, when they'd literally be getting nothing from the show?

I just heard the old man mentioned it again a month ago... I thought the idea had been dropped then it came up again. He didn't say it would be easy.

All i was doing was trying ot think of a PPV fight that he could put Loma vs someone good on. Surely he didn't mean Loma as a headliner, did he?