Showtimes not focusing on profit with Mayweather.
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That's a moronic and simplistic viewpoint. Look up "loss leader" on google. Read the first 5 links to pages then come back to me after you've educated yourself. Generally it's done with a product. And no, i didn't do that. I have a marketing major in addition to the other two i have in corporate finance and banking. It's a basic strategy. They are hoping not to lose money, but they would have known it was a distinct possibility given the deal they signed him to. They are willing to bear that given the benefits they believe he will bring the networks boxing programming. I'm not saying it will work, but early sings are that it is achieving what they want. That doesn't mean the benefits will outweigh what they may lose on fights like geurrero and Maidana. Will depend on what they make in successful fights (Canelo). Loss leaders sometimes turn into winners or break even when the strategy revolves around a high end product, which is what i'm sure they are hoping forComment
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Well i actually am a fin advisor, though this is more of a strategic move you'd expect a management consultant to devise or a marketing "guru". Not really in my field of expertise as i haven't covered it since my days at uni. Also i mentioned HBO's superior product and subscribers. The Floyd move is designed to bridge that gap.Last edited by check hook; 05-20-2014, 10:32 AM.Comment
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I think its the total opposite. Shotime does a great job at promoting their young talent. They have a boxing series dedicated to that alone. I have been overly joyed with my choice in picking up both HBO & Shotime (strictly for boxing) at the beginning of 2012. I have seen a ton of boxing on both, but easily in my eyes, Shotime has done a better job with getting me more fights.Floyd is there to raise Showtimes profile and he's done that. If Showtimes lucky they break even over the 6 fight deal. HBO has been dominating boxing programming in the US for over 25 years. That's not going to change in 2 years. Personally I don't think Showtime has done a good enough job promoting the young talent they do have. Floyd's contract is already at the half way point.Comment
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Exactly I have both subscriptions as well on Cable and I always constantly see Boxing on Showtime. They even have Shobox where they showcase fighters that are young and coming up. HBO have Boxing After Dark but it's not as consistent as Shobox or had as many shows as Shobox. Showtime is definitely showcasing the most boxing for two years now. Also their presentation and how they get stories across it's just a much better platform.I think its the total opposite. Shotime does a great job at promoting their young talent. They have a boxing series dedicated to that alone. I have been overly joyed with my choice in picking up both HBO & Shotime (strictly for boxing) at the beginning of 2012. I have seen a ton of boxing on both, but easily in my eyes, Shotime has done a better job with getting me more fights.
I enjoy both networks but Showtime looks like it has the most money and it definitely to me look like the premier place for boxing. Whoever is saying different doesn't have a subscription, no cable, or outside the country.Comment
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at this clown acting like Showtime is some new start up business.
They have been around since 1976 (their competitor HBO was launched in 1972). They were in the Boxing business in the early-mid 90s when they were paying Mike Tyson $25-$30 million per fight. And unlike Floyd, Mike was justifying those paydays no matter who he fought (1.6 mil buys to fight a tomato can like Peter McNeely, 1.2-1.4 mil to fight Frank Bruno, etc).
So let's stop pretending this is some not for profit operation Show is running to build up their new business. There's not benefit to them losing tens of millions of dollars.Comment
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