3 reasons Eddie Hearn isn't selling tickets in the US
I preface the following commentary with the following statement.
THIS IS JUST MY OPINION, I am not the end all be all of this forum, I enjoy the debates, and respond to stories accordingly.
1. Light stable
Canelo is a massive draw in the US, but beyond that, what does Eddie have in the US market?
American boxing fans think Joshua is soft, that's why he has yet to truly cultivate his brand in the US, and that is reflected in how many Americans are watching his fights.
So who does Hearn have in regards to the US market???
Nobody, Vargas is a robin, Miller is less than that, Jacobs couldn't sell out a church bingo game, Andrade is low profile.
The UK Stars don't mean sh/t to the US market either, Wilder engendered higher ratings than Joshua did on the same network, and we can all admit Wilder is not truly a mainstream star, not yet
2. To much content
Boxing fans will never admit it, but we need time between cards, the risk in putting on so many obscure cards is that you dilute the content, Hearn's plan is going to lose so much money because he is obsessed with his delusional arms race with Al Haymon, he is making the SAME mistakes Haymon did whenPBC jumped off, low quality showcase fights, and trash in between.
This isn't the UK, US fans don't view c level fights as PPV attractions.
Hearn's cards on Dazn have been decent, but overall the content is C level.
3. He is staging fights in HORRIBLE fight markets
Chicago is not a fight town, Boston is not a fight town, Hearn is about to put a card in Kansas!
Freaking Kansas, what we have here is an English promoter that has no understanding of the US market, the drop, how the money flows, where the money is, how to cut corners with venues, he has ZERO relationships with the Casino moguls, DAZN US's biggest weakness is Hearn, and thats not totally his fault, but the locations of these cards are a disaster, the work of people who have never worked at the elite level of US boxing commerce.
Haymon is in the drivers seat at the moment for this reason, Hearn can't compete with his stable overall, but the ties to the market are almost insurmountable.
Having the two biggest stars in the sport is nice on the surface, but Haymon has hundreds of fighters, and an untold amount of prospects, in essence, he has the inside track, unless the hedge fun stops printing money for him.
In closing, DAZN is a nice venture, but they just don't have the juice in the US.
Not yet.