3 reasons Eddie Hearn isn't selling tickets in the US

Why do you think their has been a lack of research from Hearn/DAZN? They didn't just set up camp without doing their homework.Because they are struggling to snatch up and come away with good talent. Even after poaching Al Haymon's stable for fighters. In addition he is selling only 4,000 tickets to venues that typically seats close to 20,000. Therefore, he is not making a ton of money at the gate as he typically does in the U.K. The reason why is because Americans are mostly just turned off by the sport in general.

I preface the following commentary with the following statement. THIS IS JUST MY OPINION, I am not the end all be all of this forum, I enjoy the debates, and respond to stories accordingly. 1. Light stable Canelo is a massive draw in the US, but beyond that, what does Eddie have in the US market? American boxing fans think Joshua is soft, that's why he has yet to truly cultivate his brand in the US, and that is reflected in how many Americans are watching his fights. So who does Hearn have in regards to the US market??? Nobody, Vargas is a robin, Miller is less than that, Jacobs couldn't sell out a church bingo game, Andrade is low profile. The UK Stars don't mean sh/t to the US market either, Wilder engendered higher ratings than Joshua did on the same network, and we can all admit Wilder is not truly a mainstream star, not yet 2. To much content Boxing fans will never admit it, but we need time between cards, the risk in putting on so many obscure cards is that you dilute the content, Hearn's plan is going to lose so much money because he is obsessed with his delusional arms race with Al Haymon, he is making the SAME mistakes Haymon did whenPBC jumped off, low quality showcase fights, and trash in between. This isn't the UK, US fans don't view c level fights as PPV attractions. Hearn's cards on Dazn have been decent, but overall the content is C level. 3. He is staging fights in HORRIBLE fight markets Chicago is not a fight town, Boston is not a fight town, Hearn is about to put a card in Kansas! Freaking Kansas, what we have here is an English promoter that has no understanding of the US market, the drop, how the money flows, where the money is, how to cut corners with venues, he has ZERO relationships with the Casino moguls, DAZN US's biggest weakness is Hearn, and thats not totally his fault, but the locations of these cards are a disaster, the work of people who have never worked at the elite level of US boxing commerce. Haymon is in the drivers seat at the moment for this reason, Hearn can't compete with his stable overall, but the ties to the market are almost insurmountable. Having the two biggest stars in the sport is nice on the surface, but Haymon has hundreds of fighters, and an untold amount of prospects, in essence, he has the inside track, unless the hedge fun stops printing money for him. In closing, DAZN is a nice venture, but they just don't have the juice in the US. Not yet. Whyte chisora sold 13k in a day in the uk. Fury wilder sold less than 1/2 in a month after a promotion push! All you need to know about the respective markets

Another thing was the lack of research into the latest marketing trends in America. A fool could have told Eddie Hearn that boxing is no longer a mainstream sport in the states. While it's true, America has the largest television market and remains the mecca of boxing in the world. However at the same time, most mainstream casual fans have tuned out boxing since the 1990s. Why do you think their has been a lack of research from Hearn/DAZN? They didn't just set up camp without doing their homework.

"US Americans". Who says that? Def not an American lol. You didn't really make a coherent argument, just race baiting, and complaining, clearly you have an issue with African Americans. It's quite clear he said that to distinguish from say.. "Mexican Americans" He meant US - United States not US - you and I . Jubei isn't American as far as I'm aware and I don't think he's ever claimed to be. Race baiting? Maybe hes just too cynical, but given how alot seem to be happier to spend excessive amounts on ticket prices and ppv prices rather than support someone actively trying to change it ... Maybe he has a point with tribalism. Let's face it.. plenty of people here get antsy when Hearn says he wants a Haymon fighter..and the only reason is because he's a haymon / PBC fighter lol

"US Americans". Who says that? Def not an American lol. You didn't really make a coherent argument, just race baiting, and complaining, clearly you have an issue with African Americans.Well said as you have made an excellent point!

Another thing was the lack of research into the latest marketing trends in America. A fool could have told Eddie Hearn that boxing is no longer a mainstream sport in the states. While it's true, America has the largest television market and remains the mecca of boxing in the world. However at the same time, most mainstream casual fans have tuned out boxing since the 1990s. In addition, Since the U.S. Is much larger than the U.K. and has many more viewing options and choices when it comes to its sports programming like: American college football, American football, Basketball and Major league Baseball; Boxing still remains a niche sport on the fringes in the states. Although it is improving and trying to make a comeback though.

Another thing was the lack of research into the latest marketing trends in America. A fool could have told Eddie Hearn that boxing is no longer a mainstream sport in the states. While it's true, America has the largest television market and remains the mecca of boxing in the world. However at the same time, most mainstream casual fans have tuned out boxing since the 1990s. In addition, Since the U.S. Is much larger than the U.K. and has many more options and viewing choices when it comes to its sports programming like: American college football, American football, Basketball and Major league Baseball; Boxing still remains a niche sport in the states. Although it is improving and trying to make a comeback.

Another thing was the lack of research into the latest marketing trends in America. A fool could have told him that boxing is no longer a mainstream sport in the states. While it's true America has the largest market and remains the mecca of boxing in the world. However at the same time, most mainstream casual fans have tuned out boxing since the 1990s. In addition, Since the U.S. Is much larger than the U.K. and has many more options and viewing choices when it to sports programming like: American college football, American football, Basketball and Major league Baseball; Boxing still remains a niche sport in the states. Although it is improving and trying to make a comeback.

Most US americans so called boxing arent boxing fans, they are tribalists and hate on most people who are not American, specially if they have a lighter skin tone. They only want PBC and Haymon to scuceed and wish that everyone else fails. There is a good chance that Hearn with DAZN and ESPN including ESPN+ will bring boxing back to where it belongs, to the top of the most popular sports in the US and out of the niche. Its a long tough road back because they are alot of naysayers and roadblocks, alot of people who dont really want boxing to succeed, we need to get rid of these people, specially people like the LDBC and PBC/Haymon only fangirls who ruin the sport for all the real fans out there. "US Americans". Who says that? Def not an American lol. You didn't really make a coherent argument, just race baiting, and complaining, clearly you have an issue with African Americans.

I preface the following commentary with the following statement. THIS IS JUST MY OPINION, I am not the end all be all of this forum, I enjoy the debates, and respond to stories accordingly. 1. Light stable Canelo is a massive draw in the US, but beyond that, what does Eddie have in the US market? American boxing fans think Joshua is soft, that's why he has yet to truly cultivate his brand in the US, and that is reflected in how many Americans are watching his fights. So who does Hearn have in regards to the US market??? Nobody, Vargas is a robin, Miller is less than that, Jacobs couldn't sell out a church bingo game, Andrade is low profile. The UK Stars don't mean sh/t to the US market either, Wilder engendered higher ratings than Joshua did on the same network, and we can all admit Wilder is not truly a mainstream star, not yet 2. To much content Boxing fans will never admit it, but we need time between cards, the risk in putting on so many obscure cards is that you dilute the content, Hearn's plan is going to lose so much money because he is obsessed with his delusional arms race with Al Haymon, he is making the SAME mistakes Haymon did whenPBC jumped off, low quality showcase fights, and trash in between. This isn't the UK, US fans don't view c level fights as PPV attractions. Hearn's cards on Dazn have been decent, but overall the content is C level. 3. He is staging fights in HORRIBLE fight markets Chicago is not a fight town, Boston is not a fight town, Hearn is about to put a card in Kansas! Freaking Kansas, what we have here is an English promoter that has no understanding of the US market, the drop, how the money flows, where the money is, how to cut corners with venues, he has ZERO relationships with the Casino moguls, DAZN US's biggest weakness is Hearn, and thats not totally his fault, but the locations of these cards are a disaster, the work of people who have never worked at the elite level of US boxing commerce. Haymon is in the drivers seat at the moment for this reason, Hearn can't compete with his stable overall, but the ties to the market are almost insurmountable. Having the two biggest stars in the sport is nice on the surface, but Haymon has hundreds of fighters, and an untold amount of prospects, in essence, he has the inside track, unless the hedge fun stops printing money for him. In closing, DAZN is a nice venture, but they just don't have the juice in the US. Not yet. you failed on your first line..wth does Canelo have to do with Hearn?

Money Alone is not enough here in the U.S. as he is learning, Roc Nation also thought they would jump into boxing and throw money around and steal guys away from PBC but now they're out of business and it is a good thing Wilder, Thurman, Broner guys like that did NOT take those deals that fans called them "STUPID" for not taking because they would've never seen all that money they was promised since the Promotion Folded. I don't think Matchroom US will end up like Roc Nation (I Hope Not), but Boxing in the U.S. is very complicated and it is a lot of politics behind it. I think it is best to build from the Ground up with NEW TALENT like what Richard Schaefer is doing instead of trying to Poach Fighters from others

Most US americans so called boxing arent boxing fans, they are tribalists and hate on most people who are not American, specially if they have a lighter skin tone. They only want PBC and Haymon to scuceed and wish that everyone else fails. There is a good chance that Hearn with DAZN and ESPN including ESPN+ will bring boxing back to where it belongs, to the top of the most popular sports in the US and out of the niche. Its a long tough road back because they are alot of naysayers and roadblocks, alot of people who dont really want boxing to succeed, we need to get rid of these people, specially people like the LDBC and PBC/Haymon only fangirls who ruin the sport for all the real fans out there. Interesting post. So if most just want PBC/Haymon to succeed, then surely all his cards would be sold out right? All his cards would have great support and draw big ratings correct? Yeah, except that isn't reality. There aren't many sellers in the states. It's hard to break through and in the case of Hearn, he has had two US shows under DAZN where the main eventer wasn't a big name. Not like he has Joshua here not selling many tickets, he has Vargas and Andrade. And no doubt he has struggled to build Jacobs "profile," but he's not exactly a big name either. Promoting where boxing is like the 6th or 7th biggest sport is different than promoting where boxing is the 3rd or so biggest sport in your country. And stateside fans just simply aren't as attached to the home town fighters as in other countries. That plays a big part in this as well.

Most US americans so called boxing arent boxing fans, they are tribalists and hate on most people who are not American, specially if they have a lighter skin tone. They only want PBC and Haymon to scuceed and wish that everyone else fails. There is a good chance that Hearn with DAZN and ESPN including ESPN+ will bring boxing back to where it belongs, to the top of the most popular sports in the US and out of the niche. Its a long tough road back because they are alot of naysayers and roadblocks, alot of people who dont really want boxing to succeed, we need to get rid of these people, specially people like the LDBC and PBC/Haymon only fangirls who ruin the sport for all the real fans out there.

DAZN went with Oscar because Hearn is a bust Aside from Canelo, Oscar's stable is clearly inferior to Hearn's.

I'm sorry but this thread is ridiculous. We will only know Hearn's success or failure after 2+ years not 6 shows. We will see if he can sell more tickets the next time he goes with a show to Chicago or Boston.

Yes it is. People think because major fights are held in certain cities it's not a fight town. Smaller shows in Chicago do well. If Granados was on that card it would've sold more. Cincinnati is another great fight town. The crowds for the local pro & amateur shows are always packed Milwaukee is another great fight town I am curious, what is the basis for calling Milwaukee a great fight town?? I really can't think of any big time fights happening there ever, although I don't know the first thing about the local scene.

DAZN went with Oscar because Hearn is a bust

i think its fine to judge anything at any point. But you obviously got to frame it correctly which I believe the TS did. I mean just look how he ended his critique. I think he made fair criticisms overall that while I took issue with I think aren't THAT crazy or out of bounds. I liked the post you made above this & pretty much agreed with everything you said. Kinda what I was trying to say, you just worded it better! Still think it's way too soon to make any judgement on DAZN though. It's like judging a football game on the very first play, it's still so early.

So from November 3 to December 15, DAZN subscribers will get 6 fight events. How many will you get from Showtime? Probably 1 in December. The other one (Fury vs Wilder) is not even on subscription. It's PPV doe ($80 - $100) https://schedule.boxingscene.com/channel/dazn/

Do the people on this thread realize that DAZN started like 2/3 months ago? Why is everyone so keen to judge now - it's crazy! Judge in 2 years time - Rome wasn't built in a day and I think they've made a solid start. Few things I wanna pick up on is why do y'all keep on describing these shows as PPV? They're not PPV - one of the most interesting selling points of DAZN is that they don't ever wanna do a PPV as we know it. You pay a monthly subscription fee & that's it. No more $50, $80, $100 PPV prices. So to call these cards PPV is plain wrong. Also, why is it wrong to take these shows around the country? Boxing in this country ain't in great shape so why repeat everything the sport does already by giving everything to Vegas, LA & NY? DAZN are trying a new approach & I like that. It works for the UFC so why not for boxing? Some people got their head in the sand.