Yes, the survey or whatever they were using to compile the data would have to specifically state, "is boxing the biggest reason you signed up for SHO?" And in that case you can state "x" amount of subscribers from our findings come strictly from boxing.
But the data SHO has compiled puts boxing in a favorable light for their network. Almost 30% of the subscribers say boxing is "very important" to them and over 50% say it is "important" to them. With that type of data, it doesn't really make sense for them to leave within a year as Arum has stated. And it isn't like boxing is using up a big portion of their budget. If it is $60-65 million, in the long run that is nothing compared to how much SHO spends a year on other programming.
But the data SHO has compiled puts boxing in a favorable light for their network. Almost 30% of the subscribers say boxing is "very important" to them and over 50% say it is "important" to them. With that type of data, it doesn't really make sense for them to leave within a year as Arum has stated. And it isn't like boxing is using up a big portion of their budget. If it is $60-65 million, in the long run that is nothing compared to how much SHO spends a year on other programming.
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