You don't.
Stars are born, not made.
It's just like the music industry or anything else. Look at Andre Ward: Olympic gold medalist, had the networks and everyone else behind him, but at the end of the day no one cared about him or wanted to see him fight. Roc Nation lost millions on him.
Meanwhile Broner will probably be able to pack arenas even if he loses a couple more fights.
Stars are born, not made.
It's just like the music industry or anything else. Look at Andre Ward: Olympic gold medalist, had the networks and everyone else behind him, but at the end of the day no one cared about him or wanted to see him fight. Roc Nation lost millions on him.
Meanwhile Broner will probably be able to pack arenas even if he loses a couple more fights.
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