Looking at the company's Wiki, it appears they televise (live and on demand) NBA, NFL, MLB, WTA, ect to Japan and Austria+Germany in additional to many Euro soccer leagues and Japanese pro baseball.
Nearly all of their content already has a broadcaster in the US, so I'm wondering how they plan to muscle in on ESPN? If they actually provide an avenue to conveniently watch Japanese pro sports (especially baseball) in the US that would definitely get them some attention, but Japanese Baseball and Boxing isn't exactly going to blow the doors down.
I really don't see how they're going to gain the marketshare.
Nearly all of their content already has a broadcaster in the US, so I'm wondering how they plan to muscle in on ESPN? If they actually provide an avenue to conveniently watch Japanese pro sports (especially baseball) in the US that would definitely get them some attention, but Japanese Baseball and Boxing isn't exactly going to blow the doors down.
I really don't see how they're going to gain the marketshare.
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