The UFC got $100m per year to broadcast what amounts to 40 shows per year (while also keeping a dozen of the bigger showdowns for themselves, to put on PPV) on Fox, largely to fill FS1 with some first-run live content.
If boxing's audience proves to be there (which is the main focus of the PBC project), do you honestly believe that a network isn't going to pay at least what UFC got for 40 shows per year (especially knowing that said network would only lose 2-3 top shows to PPV, and another 10 or so shows to ESPN)?
Live sporting content is the last bastion of top ad rates for most broadcasters; ignore that if you want.
If boxing's audience proves to be there (which is the main focus of the PBC project), do you honestly believe that a network isn't going to pay at least what UFC got for 40 shows per year (especially knowing that said network would only lose 2-3 top shows to PPV, and another 10 or so shows to ESPN)?
Live sporting content is the last bastion of top ad rates for most broadcasters; ignore that if you want.
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