Grass root support and fighting style.
As popular as he is, a celebrity whotranscends boxing, FMJ has no grass root support. His safety first style doesn't make for a must see performance. Outside of ODH and Hatton who both have grass root support, I can't remember a FMJ headlined fight which sold out, including the smaller venues which seats 10k or 8k. He is however, a great PPV attraction because of his portrayed arrogance and that "0".
Fighters like Cotto, Pac, Bute, Hatton and Margarito has the formula to sell-out.
As popular as he is, a celebrity whotranscends boxing, FMJ has no grass root support. His safety first style doesn't make for a must see performance. Outside of ODH and Hatton who both have grass root support, I can't remember a FMJ headlined fight which sold out, including the smaller venues which seats 10k or 8k. He is however, a great PPV attraction because of his portrayed arrogance and that "0".
Fighters like Cotto, Pac, Bute, Hatton and Margarito has the formula to sell-out.
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