Fury v Usyk pulled 564 million viewers

**Eff Pandas** · 05-29-2024, 11:41 AM

And they are still trying to sell PPV's is the hilarious part of this news. 564M views should get a ton of sponsorship & ad $$$ but somehow boxing still thinks the best move is trying to sell ppl $80 PPV cards, usually with ppl only gaf about the main event.

Boxing needs to work smarter not harder. Make fights fans wanna see. Put them on a free platform. Get your money from sponsors & advertisers. And then profit more than you do now.

**Pac=Duran** · 05-29-2024, 11:42 AM

Originally posted by PBAC

The emphasis of the article is on 20 million illegal streamers but over all it had 564m global views and 4.6 billion impressions

It is on par with the opening game of the world cup
SuperBowl attracts around 200 million

https://www.essentiallysports.com/bo...-sinking-ship/

That's the effect of the undisputed heavyweight championship between two real solid ATG men that have gotten to where they are the hard way without any fraudulent helping hands along the way. Usyk and Fury are legends of the sport and no one really knew who was going to win this one.

****ing Epic trilogy in the making

**The Big Dunn** · 05-29-2024, 11:43 AM

Impressive.

What do they mean by views?

That 564 million watched live? Or that since the fight happened 564 million people have viewed highlights or the fight?

**Pac=Duran** · 05-29-2024, 11:50 AM

Originally posted by Eff Pandas

And they are still trying to sell PPV's is the hilarious part of this news. 564M views should get a ton of sponsorship & ad $$$ but somehow boxing still thinks the best move is trying to sell ppl $80 PPV cards, usually with ppl only gaf about the main event.

Boxing needs to work smarter not harder. Make fights fans wanna see. Put them on a free platform. Get your money from sponsors & advertisers. And then profit more than you do now.

Agree 100% it's so dumb.

If they were smart about it they would create a bi-yearly mega-card on free-to-air TV where all the undisputed championships were on the line on the same night.

It would rival the World Cup for global appeal.

**Willow The Wisp** · 05-29-2024, 12:08 PM

Interesting read.

Boxing is extremely popular internationally and has been, in modern times, since Tito Alberto di Carni landed in England to fight Bob Whittaker in 1733.

I don't subscribe to it being "A sinking ship" because of streaming piracy however; nor do I endorse any connection between boxing's exclusive sea worthyness and the issue of PPV theft.
That, is simply a repair project using technology.

The front page news, obviously, is that the numbers associated with people interested in Boxing simply dwarf those showing interest in MMA, BKFC, WWE, Glory Kickboxing, Jell-O wrestling and all of the other lesser combat sports, by a staggaring margin.

As long as there are straight men interesting in witnessing fighting skills, boxing is going to continue to thrive.

**STREET CLEANER** · 05-29-2024, 12:14 PM

Embarrassing that so many people watched Fury walked out in his underwear looking the way he looked.

**kafkod** · 05-29-2024, 12:34 PM

Originally posted by Eff Pandas

And they are still trying to sell PPV's is the hilarious part of this news. 564M views should get a ton of sponsorship & ad $$$ but somehow boxing still thinks the best move is trying to sell ppl $80 PPV cards, usually with ppl only gaf about the main event.

Boxing needs to work smarter not harder. Make fights fans wanna see. Put them on a free platform. Get your money from sponsors & advertisers. And then profit more than you do now.

"In addition, to balance the illegal streaming revenue loss, the promoters and organizers have to look out for sponsors and other means of generating revenues, which don’t pay off, as few brands opt to associate themselves with the brutal sport"

That may have been the case before. But boxing is booming in popularity all over the globe, as those numbers prove. 564m global views and 4.6 billion impressions is an awful lot of eyeballs, and for sponsors and advertisers, eyeballs = money. And money talks loud, even to people who may be a little squeamish about men beating the shit out of each other.

**PBAC** · 05-29-2024, 12:42 PM

Originally posted by The Big Dunn

Impressive.

What do they mean by views?

That 564 million watched live? Or that since the fight happened 564 million people have viewed highlights or the fight?

I read that UFC 300 had 1.3 billion total impressions. Since here they mention 5.6b impressions for boxing, with 20 million illegal streams, it seems likely that the 564m were live streamers.

20 million streams along is still a lot

**PBAC** · 05-29-2024, 12:44 PM

Originally posted by Willow The Wisp

Interesting read.

Boxing is extremely popular internationally and has been, in modern times, since Tito Alberto di Carni landed in England to fight Bob Whittaker in 1733.

I don't subscribe to it being "A sinking ship" because of streaming piracy however; nor do I endorse any connection between boxing's exclusive sea worthyness and the issue of PPV theft.
That, is simply a repair project using technology.

The front page news, obviously, is that the numbers associated with people interested in Boxing simply dwarf those showing interest in MMA, BKFC, WWE, Glory Kickboxing, Jell-O wrestling and all of the other lesser combat sports, by a staggaring margin.

As long as there are straight men interesting in witnessing fighting skills, boxing is going to continue to thrive.

It's a strange headline and angle for something that is hugely positive. I doubt the 20 million illegal streamers were even going to buy it in the first place.

Fury v Usyk pulled 564 million viewers