UFC will NEVER hit a million buys...ever.
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I think they were going to try that with Affliction's January event but decided to back out of it. I don't know how well that'd go over, it'd almost be like putting Cricket and Baseball in a doubleheader. Different sports, yet similar to the untrained eye, which would probably make fans choose one over the other.
This was released just yesterday:
Now not only will the events be held on the same day in the same area, but they'll be competing for PPV sales, which essentially makes the partnership cannibalize itself. I mean with friends like that, who needs enemies??How can it get any worse for Affliction's Jan. 24 card? Many in the mixed martial arts world, including myself, thought it was a coup when Affliction forged a deal with boxing promoter Golden Boy. Oddly enough, Golden Boy CEO Richard Schafer and VP Eric Gomez have since refused to address in detail the company's ties to the MMA company beyond the apparel side of things.
Then came the news that one of Golden Boy's biggest names Shane Mosley would fight on the same night in a welterweight superfight against the hottest name in boxing, Antonio Margarito. At least Affliction could bank on a solid SoCal audience choosing to stay home and attend its MMA card at the Honda Center in Anaheim. Not so quick. Bob Arum just announced that boxing has dealt Affliction another crushing blow by putting the big boxing card just up the road at The Staples Center.
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