How Many PPV Buys Will Cotto-Canelo Do?

You sure, or is this another miss click? Only if you try and pull the BS you did when GGG came in low, which I don't expect you to do this time. :lol1::lol1::lol1:

With those purses they're definitely losing money on this fight. Between the live gate, the site fee, the licensing fee paid by HBO, the international broadcast fees and the sponsorships, there is no way this fight will lose money. The only people losing money on this fight is the WBC. They are losing $125,000.

Initially I thought it would easily do 1.5 million but as the fight approaches I think 1 million would be a solid achievement. Neither guys are proven as elite PPV and they do around 350k each and with the recent disappointment with Lemieux-GGG which I felt was surrounded by lots of hype; a few promoters may be left a little disappointed. What do you think the fight will do? I find it hard to believe that boxing fans think overrated vs over-the-hill will sell 1-1.5 million PPVs. I predict it will sell 400,000-550,000, but Oscar will claim 700,000. I predicted that GGG/Lemiuex would only sell between 50,000 and 150,000 at most. I predicted that Cotto/Martinez would sell no more tan 400,000. Then again, I predicted Mayweather/Pacquaio would break 3 million, but barely. Cotto/Alvarez could shock me and legitimately sell as much as 700,000, but I seriously doubt if it does that will do more than 550,000.

Me too that makes 2 only 999,998 more! Let's go NSB! I already bought couple days ago so there is three!!

It's true though. Jay could have tweeted/instagramed about this just once and it would've secure about another 100 thousand buys

With those purses they're definitely losing money on this fight.

Didnt say they say they need a million buys to be profitable? Oscar said he thinks it does 1.5 Million and that Roc Nation dude said 1-2 Million, but closer to 2 million buys. I think it will do about 700-800k. Everything below 700 would be pretty bad.

Where art thou, Hova? http://ucnlive.com/wp-content/uploads/2015/11/Jay-Z-Huffington-Post.jpg This weekend’s bout between the de-recognized WBC middleweight titlist Miguel Cotto – and more on that a bit later – and Saul Alvarez from the Mandalay Bay in Las Vegas, while classified as a “big fight,” has really had a decidedly noticeable lack of buzz as we head into the thick of fight week. This event is a co-promotion between Golden Boy Promotions and Roc Nation Sports. Perhaps this fight would gain more traction if Jay Z, the face of Roc Nation, would start to participate in the promotion. Because while Oscar De La Hoya has made all the requisite media rounds in the past few week or so, other than dropping by the Wild Card Boxing Club a couple of weeks ago to take a few photos with Cotto and Freddie Roach and making a $100,000 wager with De La Hoya, “Hova” hasn’t lifted a finger. Mr. Shawn Carter, who has over 3,000,000 followers on Twitter (@S_C_), hasn’t even so much as tweeted about the fight as of Wednesday afternoon. This hasn’t gone unnoticed by everyone involved in this weekend’s promotion, including HBO, which has grown increasingly frustrated by the way this neophyte company has handled its end of this operation. Say what you will about Floyd Mayweather Jr. but at least he has utilized Twitter and Instagram as well as any modern fighter to promote his bouts and even enlisted Justin Bieber and Lil’ Wayne to spread the word. In today’s world, if you aren’t utilizing social media, you simply aren’t promoting correctly. Sources tell you that anytime Jay Z is asked to participate in a Roc Nation Sports card – whether it’s giving reporters a few generic quotes on a fight or just showing up to a press conference or weigh-in – it’s summarily nixed for whatever reason. Say what you will about 50 Cent and his SMS Promotions, which went the way of Josephine Abercrombie and America Presents rather quickly; at least 50 would do the obligatory interviews leading up to events and show up to the fights (hell, one time he even zip-lined into the ring as he performed a fighter’s entrance song). But this really begs the question: Just how involved is Jay Z in this boxing venture and how much does he really care? Is this just a tax write-off or just a high-priced vanity project? Do fighters who are recruited under his banner understand that, other than meeting him once in his fancy office and getting to take a selfie with him, this might be the extent of his involvement in their careers? (In the spirit of fairness, however, it should be mentioned that Tidal – TidalHiFi on Twitter – the music streaming service owned by Jay Z, is doing its part to promote Cotto-Canelo to some extent.) De La Hoya, who truly was a transcendent boxer, is the type who still resonates with the public and before he left for Las Vegas, his Monday was spent going from one media outlet to another pushing this event around Los Angeles. His one-man media tour lasted most of the day. Last week, while he was in New Jersey for the New Jersey Boxing Hall of Fame induction, De La Hoya took care of more media obligations in New York. But for as relevant as the “Golden Boy” has remained, Jay Z’s Q-rating is even higher and he’s the type of individual who would be very easy to pitch for an appearance on radio and television shows. He has the cache not many others have in boxing. The reality might be that he’s not in boxing; he’s just lending his name and image. No offense to COO David Itskowitch and President and Chief of Branding Strategy Michael Yormark – who basically run the day-to-day operations of Roc Nation’s boxing program – but nobody really knows who they are outside of those in the industry. Quite frankly, nobody in the general public cares about what they have to say. In Cotto and “Canelo,” you have two boxers who are certainly marquee attractions but their fan-bases are largely Latin and neither speaks English as his first tongue, which makes it a bit problematic in booking them for many radio and television shows across the country (and the track record has shown that the biggest pay-per-view shows on which they have participated saw them as B-sides to Mayweather). With that, Oscar is doing his best to pick up the slack, as is Freddie Roach (who’s always makes for good copy). As for “Jigga”? Well, he does know the fight is this week, right? http://ucnlive.com/where-art-thou-hova/ I know right the dude farts and it ends up in TMZ, but can't spare some time to give his event some promo. A lot more people would be aware this is going down if he had put even minimal personal PR effort into it.

750k, easily. Only reason why I didn't pick 1 mil is because of the Floyd/Pac hangover.

600K I think

The problem with continually mentioning Floyd v Manny is you don't know why people were truly dissatisfied. I know the powers that be at espn want to spread blame around, but the reality is most people blame one fighter. Selling this fight should be about the fighters, not what happened in May because to many people ( the majority) one guy didn't show up. I think if you keep bringing up May, that's all people will think about, which might make them not buy. It's November, that's where fans focus needs to be. It's like they are saying "buy this if you hated the boring may fight". Well what if you didn't hate the may fight, then why buy? Terrible promoting job. Cotto and canelo deserve better. Well a lot of people did blame one fighter, whoever that was doesnt matter. I didn't have to read espn for me to link back to May-Pac, I saw May-Berto do pretty badly for Floyd too so I simply speculated it has turned alot of fans off buying PPV - whatever side of the coin you prefer. This may have been the case for Golovkin too, but I honestly don't see how his matchup was ever going to be a success, when he isn't really a big star and his opponent shouldnt be anywhere near PPV. This fight could have been promoted a lot differently (and a lot better), but I think it was always going to be compared to May-Pac. I dont think enough time has passed yet for the disappointment of it to fade, especially with the impact it had. I recognise this is just my own speculation, and respect the other factors you've placed importance on.... and i'll keep repeating that I hope i'm wrong.

700K - 950K , Under 1 million casual are still mad at #MayPac How do you know this, because espn is saying it? I'm asking you seriously because this seems to be an excuse for what has been a horrible promotion.

Guessing 500K buys. Pac-May ruined the PPV model.

Its the first major PPV since the big fight, so its only natural to refer back, at least for a speculative guess on the PPV success. But I agree theres other factors more important, as its not the non-boxing fans that will be paying for this PPV imo... hence my guess of around 600k. I would personally find it shocking if this fight broke 1m buys, but I hope it does, and I hope you are right that people have forgotten about last May (or the disappointment of) The problem with continually mentioning Floyd v Manny is you don't know why people were truly dissatisfied. I know the powers that be at espn want to spread blame around, but the reality is most people blame one fighter. Selling this fight should be about the fighters, not what happened in May because to many people ( the majority) one guy didn't show up. I think if you keep bringing up May, that's all people will think about, which might make them not buy. It's November, that's where fans focus needs to be. It's like they are saying "buy this if you hated the boring may fight". Well what if you didn't hate the may fight, then why buy? Terrible promoting job. Cotto and canelo deserve better.

Only if you try and pull the BS you did when GGG came in low, which I don't expect you to do this time. my GGG pick was always 225k-250k in every thread i commented on. or maybe as low as 200k or as high as 275k depending on what mood I was in. I dont get paid to analyze ppv returns so I simply offer my opinion at the moment, which may change a little. tomorrow morning I might think 800k for cotto-canelo. Or maybe 600k who knows......lol

700K - 950K , Under 1 million casual are still mad at #MayPac

I had to click on 750k, as there was no choice that fit my pick. But im sure if it only does 675k, you'll be right here to remind me that I clicked on 750k in the poll. Only if you try and pull the BS you did when GGG came in low, which I don't expect you to do this time.

You gotta stop blaming that fight dude. If this fight doesn't sell its because those involved haven't sold it. We hear more about Floyd and Mexico v PR than canelo and cotto. Too much mentioning Floyd v Manny in this promotion for this fight. Too much odh talking about Floyd. Too much espn referencing Floyd v Manny as well. I think people will watch if they feel a connection to the fighters. The main selling point seems to be Mexico v PR. You think that's the best way to sell this fight. Its the first major PPV since the big fight, so its only natural to refer back, at least for a speculative guess on the PPV success. But I agree theres other factors more important, as its not the non-boxing fans that will be paying for this PPV imo... hence my guess of around 600k. I would personally find it shocking if this fight broke 1m buys, but I hope it does, and I hope you are right that people have forgotten about last May (or the disappointment of)

You sure, or is this another miss click? I had to click on 750k, as there was no choice that fit my pick. But im sure if it only does 675k, you'll be right here to remind me that I clicked on 750k in the poll.

Not with a 20m purse between both fighters haha I think around 600k, and thatd be pretty good The May-Pac fight really damaged boxing for a lot of casuals. This is a matchup between two fighters that Mayweather soundly beat, and 1 which Pacquiao destroyed. I hope it does more though, and i'm wrong. You gotta stop blaming that fight dude. If this fight doesn't sell its because those involved haven't sold it. We hear more about Floyd and Mexico v PR than canelo and cotto. Too much mentioning Floyd v Manny in this promotion for this fight. Too much odh talking about Floyd. Too much espn referencing Floyd v Manny as well. I think people will watch if they feel a connection to the fighters. The main selling point seems to be Mexico v PR. You think that's the best way to sell this fight.