Who is boxing's next "bad guy"?

Miguel Cotto has been playing up the diva A-side role lately. I could see him playing the villain / trash-talker when the Canelo fight gets promoted later this year. Stevenson is already disliked by a lot of fans but he's been quiet in the media lately. I would have said Broner a year ago but he's being kept on a tight leash by PBC. Not too many open "villains" in the sport now. Even guys like Provodnikov, Maidana, and Golovkin who are monsters in the ring are generally pretty likable outside of it.

Andre Ward. You heard the boos last night. Those boos should be music to his ears and fill his eyes with $$$$$$$$$.

Wilders could be the guy. A lot of people already hate how he does ghetto dances inbetween rounds and goes to playboy bunny parties and stuff.

http://youtu.be/DzfX0T4LDD8

Kovalev could if he wanted to. I think Broner is the only guy that is clealy steering his career in that path. I can't really think of anyone else doing it.