Gbp may have just reinvented the boxing business model

Eager to showcase their stable of young talent and learning from their brief forray into mixed martial arts....gbp has decided to package their product this year in a way that has set themselves apart from the competition and proving so lucrative it may carry the sport into the next generation. Their plan is simple. In a market saturated with vegas pay per views high on promise but short on value, gbp has decided to stick with cable programming. They stacked cards with promising but little known championship level fighters and added a knockout of the night bonus for incentive to perform. It was proven to work wonders on mexican independence day, but perfected it with last night's brooklyn card. By taking championship boxing out of vegas and on tour to some of boxing's most historically significant cities they reinvigorate interest in the sweet science, give unknown high level fighters an opportunity to shine, and bring back the buzz in innercities that boxing once enjoyed. Add cameos by hometown legends like mike tyson and you have a recipe for unprecedented success that sustains the sport for at least another generation. Gbp should keep its world tour going. I look forward to them organizing cards in cities like detroit, paying homage to tommy hearns and james toney in the process. Or even across the pond in london with ricky hatton and lennox lewis making guest appearances.