Roc Nation is horrible at promoting...smh

[Eff Pandas]

Rhianna, Jay Z, Beyonce, Kanye West, and Kim Kardashian are all associated with Roc Nation. Why the **** aren't they using that star power to promote the fight? Every Roc Nation boxing match we have to sit thru a ****ty musical performance but the musical end never promotes the boxing end.

Preaching to the choir on that one.

I think you got me confused with someone else. I'm okay with this idea & others like it that attempt to bring boxing to people who might not otherwise encounter anything related to boxing, but just cuz I'm okay with this idea, which may or may not work, it doesn't mean I'm Roc Nation's biggest fan or anything close to that.

[Motorcity Cobra]

hey its the market....you can use the way you like it...

But to me (and this is my point of view only), this make this look cheap.

I look foward to the fight(I'll watch it) and usually this are the type of things I dont care about...but this really is a way to make you look "not that good"

That's what I'm saying. Promoting is about image as well as dollar and cents. This is the type of thing I'd expect from a small hall promoter. I've bought tickets on Groupon from small hall promoters.

[BlakBread904]

Rhianna, Jay Z, Beyonce, Kanye West, and Kim Kardashian are all associated with Roc Nation. Why the **** aren't they using that star power to promote the fight? Every Roc Nation boxing match we have to sit thru a ****ty musical performance but the musical end never promotes the boxing end.

rhianna, kanye, etc...don't work for free either

[yngwie]

Have they even attempted to sign more talent? To me it looks like they will carry what they have for a while and then get out of the boxing business.

They have John Bauza, a really talented kid from new jersey who won the national youth championship and was selected as the best of the tournament.
I see a future champion on him.