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Middleweight champion Canelo Alvarez's spectacular one-punch, sixth-round knockout win over Amir Khan on Saturday night drew "around" 600,000 pay-per-view buys, Golden Boy Promotions CEO Oscar De La Hoya told ESPN.com on Wednesday.
De La Hoya's figure comes after consultation with HBO PPV, which produced and distributed the fight -- it was the main event of the first boxing card to take place at the new $375 million T-Mobile Arena in Las Vegas.
The numbers are far from final. They are based largely on specific numbers De La Hoya and HBO have received from the satellite services, which were then compared historically with similar fights to estimate figures from cable systems around the country. Those systems have yet to report solid numbers.
"It looks like it will be around 600,000 buys," De La Hoya said. "We're extremely happy about it. If you think about it, Canelo has had the top two pay-per-views of the last four [major] pay-per-views."
Canelo Alvarez's fight against Amir Khan was his fifth as a pay-per-view headliner.
Alvarez's middleweight title victory against Miguel Cotto in November generated 900,000 buys. Manny Pacquiao's supposed farewell fight against Timothy Bradley Jr. on April 9 and Floyd Mayweather's supposed farewell against Andre Berto in September both generated in the range of 400,000 to 450,000 buys.
De La Hoya referred to one media report that did not cite a source and claimed the fight had only 460,000 buys as "totally absurd."
"The fight did way more than that," he said. "We know that for a fact. The numbers are still coming in, and it could be over or a little under, but it will be around 600,000."
Middleweight champion Canelo Alvarez's spectacular one-punch, sixth-round knockout win over Amir Khan on Saturday night drew "around" 600,000 pay-per-view buys, Golden Boy Promotions CEO Oscar De La Hoya told ESPN.com on Wednesday.
De La Hoya's figure comes after consultation with HBO PPV, which produced and distributed the fight -- it was the main event of the first boxing card to take place at the new $375 million T-Mobile Arena in Las Vegas.
The numbers are far from final. They are based largely on specific numbers De La Hoya and HBO have received from the satellite services, which were then compared historically with similar fights to estimate figures from cable systems around the country. Those systems have yet to report solid numbers.
"It looks like it will be around 600,000 buys," De La Hoya said. "We're extremely happy about it. If you think about it, Canelo has had the top two pay-per-views of the last four [major] pay-per-views."
Canelo Alvarez's fight against Amir Khan was his fifth as a pay-per-view headliner.
Alvarez's middleweight title victory against Miguel Cotto in November generated 900,000 buys. Manny Pacquiao's supposed farewell fight against Timothy Bradley Jr. on April 9 and Floyd Mayweather's supposed farewell against Andre Berto in September both generated in the range of 400,000 to 450,000 buys.
De La Hoya referred to one media report that did not cite a source and claimed the fight had only 460,000 buys as "totally absurd."
"The fight did way more than that," he said. "We know that for a fact. The numbers are still coming in, and it could be over or a little under, but it will be around 600,000."
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