Manny Pacquiao’s ring return last November was less about whether or not he’d beat Brandon Rios, but if his drawing power would follow him overseas for their Pay-Per-View headliner.
The 12-round welterweight fight was a hit in Macau, playing to a sold-out Cotai Arena. The PPV numbers were hardly spectacular—a reported 475,000 buys, well below his normal drawing power in the United States—but also somewhat of a beta test case, as there didn’t exist any comparable data given the setting.
[Click Here To Read More]
The 12-round welterweight fight was a hit in Macau, playing to a sold-out Cotai Arena. The PPV numbers were hardly spectacular—a reported 475,000 buys, well below his normal drawing power in the United States—but also somewhat of a beta test case, as there didn’t exist any comparable data given the setting.
[Click Here To Read More]
Comment