As Ward pointed out, Tom Loeffler and K2 promotions did a fantastic job building an Eastern fighter into must-see PPV B-side (to Canelo). We know how boxing works, its a business. Any smart promoter and network are looking several steps ahead so it's very plausible that they had targetted Canelo as the ultimate target from a business point of view.
I believe it was Sanchez who came out with the 154-168 line. This was a mistake and obviously off-message from what HBO wanted. The HBO executives were most likely on the phone to Loeffler immediately demanding to know WTF they put that out there for.
The 154 part was obviously a tilt of the cap towards Mayweather who had 2 belts hels hostage there while he fought at 147. IF Golovkin could have clearly beaten Canelo then the next logical step would have been to move up to 168. As it happened, all concerned - apart from Ward - made far more money with the rematches.
I believe it was Sanchez who came out with the 154-168 line. This was a mistake and obviously off-message from what HBO wanted. The HBO executives were most likely on the phone to Loeffler immediately demanding to know WTF they put that out there for.
The 154 part was obviously a tilt of the cap towards Mayweather who had 2 belts hels hostage there while he fought at 147. IF Golovkin could have clearly beaten Canelo then the next logical step would have been to move up to 168. As it happened, all concerned - apart from Ward - made far more money with the rematches.

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