UK ppv is I REPEAT not the same as the other markets you mention, it is quantifiable, it is a big market when there is a big fight, sometimes even when there is not a UK fighter fighting, I get the point about the bet but you can't class UK ppv the same as mexico, and asia, it is a huge money maker and this is why this fight is a 50-50 split.
The fact that you're pound 4 pound #1 only did 850k for the fight with hatton, who is the most popular active american fighter de la hoya aside, and in the UK we did 1.4 million in a country which is 1/30th the size shows how significant I think it is, and that the UK ppv's should probably be taken into account.
The fact that you're pound 4 pound #1 only did 850k for the fight with hatton, who is the most popular active american fighter de la hoya aside, and in the UK we did 1.4 million in a country which is 1/30th the size shows how significant I think it is, and that the UK ppv's should probably be taken into account.
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