By Radio Rahim

Golden Boy Promotions CEO Oscar De La Hoya, who promotes Mexican superstar Saul "Canelo" Alvarez (49-1-2, 34 KOs), makes it clear that he's never agree to a 50-50 split for a rematch with IBF, IBO, WBA, WBC middleweight champion Gennady Golovkin (38-0-1, 34 KOs).

At the moment, the two sides have been unable to agree on the monetary split for a potential rematch date in September.

Golovkin is looking for a 50-50 monetary split - while Canelo is standing firm on a split of 65-35.

"I'll never make a 50-50 deal when it involves Canelo. It's impossible. When people say the A-side, its means the people he can pull in, the numbers that he can draw without having a Triple G on the B-side. Canelo can fight a [Daniel] Jacobs and do a 750-800,000 homes easy [on pay-per-view]," De La Hoya told BoxingScene.com.

"Why give [50-50 to] a fighter who fights only for a million dollars, and fights a Vanes Martirosyan and does ratings that are not really to par to what Canelo does."

The two sides were initially scheduled to fight on May 5, back at T-Mobile.

The contest fell out after Canelo tested positive for the banned substance clenbuterol - which is why Golovkin is requesting a much better split for the new rematch date.

De La Hoya is not worried about the possibility of Golovkin walking away - because they will then focus their energy on reaching a deal with Jacobs or someone else in the middleweight division.

Having said that, De La Hoya hopes that two sides can find a compromise that works for both parties.

"We can walk away too, no big deal. We will just go fight the guy who gave Golovkin a lot of trouble, Danny Jacobs," De La Hoya said.

"We have to find a middle-ground, for the sake of boxing, for the sake of Canelo, for the sake of Triple. Everybody wants to see this fight."