Canelo and GGG were reported to earn around $65m and $43m respectively based on guarantees, bonuses etc.
The fight only did 550-575k buys per Dan Rafael, that’s less than 50m in PPV revenue.
I imagine the gate was around 20m again but that still leaves you way short of the money you needed to recoup.
Based on what they paid the fight would have needed to do similar numbers to the 2nd fight for DAZN to merely break even. That fight was on HBO and both fighters were close to their peaks. Did they really think they were going to do the same numbers as HBO on a f***ing app with a 40 year old Golovkin and Canelo coming off a loss?
DAZN need to start firing some of these clowns or they’re gonna run the business into the ground. They’re doing it already tbh. Game changed will soon become game over the way it’s going.
Making it ppv at 10 quid in the uk shows they have changed their strategy to try monetise everything immediately because theyre losing money.
not worth the publicity. Not more than 5000 must have purchased and thats 50000. Is it really worth all the bad publicity to charge for 50000 at the very most
Not sure if others were the same, but I have previously subscribed to DAZN. I would have for the month of September if the Canelo fight had been part of the normal subscription in the UK (may not have because Wood-Lara got cancelled but that's beside the point), but as it was PPV, I didn't. So they lost at least £7.99 there, and I wonder if others decided the same.
I didn’t even want to see the third fight. We all knew GGG was well past it.
The way DAZN are going there’ll be far less fights getting made cause they’ll be going out of business. Their latest accounts showed $1.3 Billion in losses. It needs addressing.
Post a link to their accounts so we can check that out.
Making it ppv at 10 quid in the uk shows they have changed their strategy to try monetise everything immediately because theyre losing money.
not worth the publicity. Not more than 5000 must have purchased and thats 50000. Is it really worth all the bad publicity to charge for 50000 at the very most
The numbers tell us the ppv model is dying. Alot of it is streaming. Another element is boxing in general is declining. If canelo only does 550k, no way spence crawford can even do half of that
A LOT! Let's go with "1.06 Million World Wide" as this new number being throw around to try and make themselves look better. Still a Flop because for one not everybody had to pay $65 or $85 for the PPV around the world.
The Buys are not the issue though, 500K in this ERA is very successful for boxing Especially. The issue is the HUGE Guaranteed Purses for the fighters for this one, because their Purses are so huge, yeah you needed MORE PPV Buys
This is not about you guys little PBC, DAZN Fanboy/Groupie Wars! Just do the Math and make it make sense. But hey it is not my Money, we shall see going for just how happy DAZN really are with these Number as Canelo goes into the final fight of this current deal. We know they won't bring GGG back most likely most certainly not for the Purses they was paying him previously
As Rafael said, the international buys are worth a fraction of the domestic buys. This event tanked badly. DAZN can window dress the numbers all they want but they are not good. They need to learn from these mistakes or their days are numbered.
A LOT! Let's go with "1.06 Million World Wide" as this new number being throw around to try and make themselves look better. Still a Flop because for one not everybody had to pay $65 or $85 for the PPV around the world.
The Buys are not the issue though, 500K in this ERA is very successful for boxing Especially. The issue is the HUGE Guaranteed Purses for the fighters for this one, because their Purses are so huge, yeah you needed MORE PPV Buys
This is not about you guys little PBC, DAZN Fanboy/Groupie Wars! Just do the Math and make it make sense. But hey it is not my Money, we shall see going for just how happy DAZN really are with these Number as Canelo goes into the final fight of this current deal. We know they won't bring GGG back most likely most certainly not for the Purses they was paying him previously
QUOTE=RJJ-94-02=GOAT;n31578513]
The international market ain’t worth a carrot, as Rafael said they’ll be worth a fraction of the domestic buys. DAZN are just window dressing with the international buys.
They were the guarantees right? I’m pretty sure they were set to make $65 and $43 respectively.
RJJ, I read in 2 different places that it was a guaranteed 45mil for Red and 20 mil for G. I can’t recall where I read them though, and haven’t tried to go back on research. As I stated before, I see your point…that’s really all that matters!
:boxing:
I don't know the point of all this wishing for DAZN's disappearance. Almost all of their stars are now on free agent status. You really think PBC could supply you with 3 fights per month? Is this really what you want brother?
F me. Who cares!? Just enjoy boxing you loser.
You're obsession with DAZN and Eddie 'failing' is insane. How long was Eddie sleeping with your wife?
You need some help.
Thought it was an international PPV doing 1,060,000?
I see your point completely. They did however state that DAZN was the most bought App of the weekend, and this source has nothing to do with the fight scene.
What I saw for purses were Red got 45Mill - G got 20Mill.
Not trying to start up a fire; just different sources are saying different things. I do see your point though! :boxing:
The international market ain’t worth a carrot, as Rafael said they’ll be worth a fraction of the domestic buys. DAZN are just window dressing with the international buys.
They were the guarantees right? I’m pretty sure they were set to make $65 and $43 respectively.
DAZN would definitely be running a loss leading strategy. Remember that even with PPVs, it's still a subscriber model. They deliberately made the PPV enticing to subscribe rather than just pay the higher PPV price. How many of them hang around and pay another month, and another? If they're anything like me, they'll just let it run.
Billions is a lot. But to the owner... it's just billions of investment in something he thinks can be profitable, or valuable, or maybe even acquired by one of the big TV companies. He's got the money to make the gamble.
But as a boxing fan, I just think it's good someone is trying to disrupt the way things have gone in the sport. I hope their vision is still that with a large enough subscriber base across the world that they won't need to do any (or many) PPV to make fights. PPV has hidden boxing.
They’re losing crazy amounts of money, that’s not loss leading it’s just unnecessary losses. Blatvanik had to inject 4.3 billion back into the company as part of a recapitalisation strategy. That’s cause they needed to clear debts. They’re in dangerous territory and this Canelo-GGG financial disaster hopefully prompts them to make some serious changes.
I don’t see many sticking around, say you’re a casual fan who wants to see Canelo fight, you aren’t gonna see him until next May? Why would you continue your subscription? Boxing is far too niche of a sport to guarantee you a consistent subscriber base. Boxing relies on casual fans who tune in and out when the big name fighters fight. Guys like us stick around to watch Hughes-Galahad or Gill-Martinez but the casual fan doesn’t. They won’t even know those fights are happening.
Canelo and GGG were reported to earn around $65m and $43m respectively based on guarantees, bonuses etc.
The fight only did 550-575k buys per Dan Rafael, that’s less than 50m in PPV revenue.
I imagine the gate was around 20m again but that still leaves you way short of the money you needed to recoup.
Based on what they paid the fight would have needed to do similar numbers to the 2nd fight for DAZN to merely break even. That fight was on HBO and both fighters were close to their peaks. Did they really think they were going to do the same numbers as HBO on a f***ing app with a 40 year old Golovkin and Canelo coming off a loss?
DAZN need to start firing some of these clowns or they’re gonna run the business into the ground. They’re doing it already tbh. Game changed will soon become game over the way it’s going.
Thought it was an international PPV doing 1,060,000?
I see your point completely. They did however state that DAZN was the most bought App of the weekend, and this source has nothing to do with the fight scene.
What I saw for purses were Red got 45Mill - G got 20Mill.
Not trying to start up a fire; just different sources are saying different things. I do see your point though! :boxing:
Losing billions though? That feels more like fiscal incompetence rather than a loss leading strategy.
DAZN would definitely be running a loss leading strategy. Remember that even with PPVs, it's still a subscriber model. They deliberately made the PPV enticing to subscribe rather than just pay the higher PPV price. How many of them hang around and pay another month, and another? If they're anything like me, they'll just let it run.
Billions is a lot. But to the owner... it's just billions of investment in something he thinks can be profitable, or valuable, or maybe even acquired by one of the big TV companies. He's got the money to make the gamble.
But as a boxing fan, I just think it's good someone is trying to disrupt the way things have gone in the sport. I hope their vision is still that with a large enough subscriber base across the world that they won't need to do any (or many) PPV to make fights. PPV has hidden boxing.
There would be less money and less competition in the sport. That will be a bad thing. So enjoy DAZN making fights.
I'm sure DAZN would rather turn a profit, but most companies disrupting industries don't do that for a few years. If they're growing, they're probably doing ok. Ask Uber, Amazon...
Losing billions though? That feels more like fiscal incompetence rather than a loss leading strategy.
Even if the other countries don't have PPV they have to pay the televised rights for the fight. I don't think that was a terrible sale but if they were expecting 1 million buys they were delusional. GGG was selected because he is a star more than the other fighters. One thing with this fight a lot of casuals were asking me about it so it did generate that interest but it didn't materialize with the sales.
3y ago
How much did DAZN lose putting on Canelo-GGG III? | BoxingScene Community