Food labels don't necessarily lead to healthier eating or behavior change when it comes to food choice.

[siablo14]

I cook from scratch everyday now.

[OctoberRed]

I'm leaning more toward people being unwilling to invest the time it takes to prepare basic ingredients rather than already prepared or semi prepared foods. Your basics can still be purchased relatively cheap. Potatoes, Beans, brown rice, whole grain pasta, vegetables. People actually spend a lot more to eat unhealthy foods, loaded with fillers and other chemicals.

I benefit from ingredient labeling because I read the ingredients. If most people don't read the ingredients, as I suspect most don't, then most won't benefit.

I read calorie counts more than anything these days.