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DAZN up to 8m global subscribers
Global sports OTT service doubles customer base in six months.
Global sports streaming service DAZN is closing in on eight million subscribers worldwide, having almost doubled its customer base in the past six months, SportsPro has learnt.
According to sources, the over-the-top (OTT) platform, which expanded into nine markets following the launch of its Brazilian and Spanish operations earlier in the year, has seen rapid growth since surpassing four million subscribers in June. DAZN’s US operation represents roughly ten per cent of the platform’s global subscriber base.
A DAZN spokesperson said: “As a private company, we don’t publish our subscriber numbers. But we are pleased with our performance and growth around the world.”
In May a Sensor Tower report said that DAZN’s official app had seen monthly revenue growth of 950 per cent on the same month in 2018, bringing in around US$11.5 million which made it the world’s top-grossing sports app.
DAZN was first launched in Germany, Austria, Switzerland, and Japan in August 2016, before adding the US, Canada and Italy to its portfolio.
By way of comparison, Disney’s dedicated sports OTT service ESPN+ launched in the US market in April 2018 and has racked up 3.5 million subscribers so far. That number looks set to grow significantly as the ESPN service has been put in a low-price bundle with the recently launched Disney+ entertainment platform.
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