If Crawford vs Indongo breaks 1 million?
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Crawford has a decent following amongst other athletes. They know who he is. Especially the NBA guys. Loma is still a foreigner, and people like to root for their own. I have no doubt that Crawford will at least get a lot more viewers than Loma did.Comment
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A star in boxing in the 21st century is probably making as much or more in endorsement money as he is in purse money.
Ratings are fickle, particularly on a network that is all over the place in terms of how they market and promote an event, time slots, what the fight is up against in terms of competing networks--is there a major sporting event being aired on a rival network during the fight? If so, the fight has to compete for viewership. Drawing power of the fighter(s) is also highly relevant. Neither Crawford or Indongo are draws, so it will come down to multiple factors.Comment
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Bud is one of my favorite fighters, so I already consider him a star based on his ability alone. With that said, if Crawford beats Indongo convincingly AND moves up to 147 and takes out Thurman or Spence, I think you have to put him as P4P #1 at that point. Whether that makes him a cross-over star or not is irrelevant to me.Comment
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