Originally posted by OnePunch
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Was simply making the case that Floyd's move to Showtime, even before a single PPV was sold, led to a lot of folks picking up the channel that didn't have it before, with that money going straight into the CBS revenue pot; whether that number was 10m (which I doubt) or 2m(which I doubt as being too low) is beyond my current info.
You consider the folks who picked up Showtime for Floyd (even if they only stayed around from 2013 through the end of 2015, you're still looking at $400 in revenue per home) and Showtime's share on the revenues that Floyd generated on PPV ($220m share for the Pacquiao fight, $150m for the Alvarez fight, $150m for the two Maidana fights, and arguably another $100m from the Guerrero and Berto fights), while also noting how Floyd's heat was used to set the stage for fighters like Danny Garcia, Keith Thurman, Deontay Wilder, and even Kell Brook (Porter was looking to be lined up for Floyd before taking that L; Brook winning got Showtime involved with Matchroom Sport, which likely also opened up the door for Showtime to get their first look at Anthony Joshua), and I don't see how Showtime loss out on the deal.
Floyd's guarantee was more than covered by Floyd's revenues, Showtime pocketed a good bit of money in their own right ($40m, off of the 6 fights, isn't an outlandish guess in my opinion), and Showtime has boxing's next superfight, imo, angled for their channel (Wilder vs Joshua, possibly to unify all the belts, isn't too far off), at the least (I still think that Ward-Stvenson, to unify at 175, happens on SHO, Garcia-Thurman happens on Showtime or CBS, and Daniel Jacobs will likely be fighting for the full WBA 160 belt on Showtime).
It was a calculated risk, but the deal looks like it worked out.
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