Crawford vs Postal is going to bomb

[Eff Pandas]

500-1 mill? I'm talking like 50,000 buys....

Like I said I can't imagine they are spending much on promotion + purses so even if it does 50k idk if its necessarily a bomb if 75k is break even (as Arum has claimed, whether you or I believe him or not is another story). Just going off the typical story with how PPV profits work if this fight is $50 on PPV & they are splitting money with cable companies than 50k PPV buys = -$600k-ish if Arum's 75k stuff is accurate. And I definitely expect it to do more than 50k.

But the basic point is its a success or bomb not based on PPV buys numbers, but how those PPV buys cover or don't cover the expenses spent to promote & put on that PPV.

[jqSide]

What are the purses? It's hard for me to fathom the great HBO can't even pick up a fight like this anymore.

This is definitely a regular HBO quality fight that HBO would normally have several times a year, now it's resorted to PPV.

Even Devon Alexander vs Timothy Bradley was way bigger than this and that was just a few years back on regular HBO and that fight had a lot of problems in making, very complicated. HBO paid a massive license fee of around $3 million to land the fight. In addition, it guaranteed the loser a comeback fight at a very high fee of $1.25 million and the winner more, on top of the purses of each fighter.

And that fight was a massive flop. It looked big here at boxingscene, but when fight day came, about 200 people showed up. I even thought they're never going to show it because it was late in the evening (eastern). HBO finally showed the main card. No undercards were shown.

[El Gitano]

I was surprised that spanish radio, Piolin por la Mañana, has constantly been promoting this fight with a contest to win free tickets. I don't recall any other time they did this for a fight that had no Hispanic fighters, not even Mayweather/Pacquiao, that I recall.

I was planning on ordering this and skipping the Canelo fight.

[-PBP-]

Define bomb? If their purses aren't outrageous they may just need 75-100k.

[-PBP-]

Boxing fans don't know **** about business.

People say this type of dumb **** all the time for any PPV they don't see getting 500k or sometimes even 1M PPV buys. But the reality is that if you incentive the fighters purses via a reasonable guaranteed + points on buys and frugally market the fight according to your expectations of what the fight can do in revenue its probably not so hard to break even or make a profit on a lower level PPV like Crawford vs Postol. I doubt enough money is going to be spent on Crawford vs Postol for it to bomb.

When you really run into trouble with PPV's is when you have a high guaranteed purse & the fight doesn't do good PPV numbers. Manny vs Tim III would be the perfect example & I believe the rumor is (via Steve Kim, who's a TR right hand man) Bob lost $10M on that fight due to the disastrous combo of a high guarantee for Manny + low PPV numbers.

Thread was bodied with this post. You can't say a PPV will bomb without knowing the costs to stage the event. This fight has had little promo and the purses are probably low.

[ИATAS]

And that fight was a massive flop. It looked big here at boxingscene, but when fight day came, about 200 people showed up. I even thought they're never going to show it because it was late in the evening (eastern). HBO finally showed the main card. No undercards were shown.

It was a horribly put together fight. Remember it was in Detroit, of all places, the promotion was ******ed, etc. Regardless, it was a fight that at the time needed to happen and it was an investment for HBO - the winner, as it turned out, became one of the bigger names in boxing involved in some of the most important fights over the last several years.

Point was, despite the money involved and all the complications, it got done and was on regular HBO. A flop at the time but those same ratings today would be considering a success. That goes to show how bad of shape American boxing is right now. A lot of this was expected post Mayweather Pacquiao, but still, fights like Postol v Crawford were what was expected of HBO, even B.A.D cards had these caliber of fights. Now, only PPV apparently.

[j0zef]

Define bomb? If their purses aren't outrageous they may just need 75-100k.

Correct. Per Arum, he'll be happy with anything over 100k, and per Raphael, the break even is 75k.. which probably means that 'true' BE is ~60k.

[Bullrider]

Boxing is slowing down overall. I don't hear PBC/SHO fights being scheduled. Apparently, this is not only a HBO problem.

[-Hyperion-]

Eh....good thing Mexico gets all this for free...Combate Space and TV Azteca FTW.....poor gringos get milked and just bend over.

[RussB23]

I dont see the point of it being on PPV at all. Neither are big PPV draws. **** does about 100k. Should have just put it on regular HBO it would have got around 1mil viewers