Comments Thread For: Loeffler: Golovkin is One of The Most Marketable Fighters

[Real Talk85]

Sorry but the most marketable fighters will be Khan, Garcia, Broner, and canelo.

They are in a weight class that has bankable guys and the biggest fan bases.

Ggg wasted time trying to get fights at a weak middleweight class that the biggest star will be Danny Jacobs, who can match in more competitive fights. He is wasting time waiting for canelo and cotton. He won't be a draw.

[KTFO]

Canelo fought Angulo and Lara on what amounted to 85/15 splits. Why would he give 30% of the take to a guy who couldn't even sell 100k PPV buys for his fight, and whose gate was so impressive that his promoter still hasn't disclosed what even a range on the live gate was?

Canelo can fight Anthony Mundine for the WBC 154 belt, give Mundine the Australian PPV rights and a nominal slice of the gate, and walk away with 90% of the event proceeds.

... why folks so severely ignore the scale in money for Cotto/Canelo vs the scale in money for Golovkin is beyond me. MGM Resorts paid out ~$15m for the right to host the fight at their venue, an amount that is likely more than triple what Golovkin was able to bring in for his entire event.

I'm going out on a limb here but I'd say Angulo and Lara are a few notches below where GGG is right now. Let's not act like GGG has nothing to offer, he does have some marketing power or he wouldn't be in Apple watch commercials, he does have a few belts to wager, he does have HBO backing, he definitely has boxing cred, etc. My point is, Team GGG needs to present a deal that Canelo/Cotto can't refuse, whatever the deal is, 85/15-70/30-99.9/0.1 because he is in no position to demand anything, he needs the fight while Canelo/Cotto don't.

"why folks so severely ignore the scale in money for Cotto/Canelo vs the scale in money for Golovkin is beyond me."

You're not making a sound argument, everyone knows Cotto & Canelo are bonafide superstars. What do you get when you pit 2 superstars together? Big money. GGG is on the cusp of becoming a superstar, hence his 100K buys and hence why he needs them. But, to compare Lemmy vs GGG to Canelo vs Cotto is like comparing a wildcard game to the Superbowl. I like watching boxing but more importantly compelling boxing, so I'd love to see Canelo/Cotto winner vs GGG, I can care less about Mundine or what success that PPV would be.

[HeroBando]

Sorry but the most marketable fighters will be Khan, Garcia, Broner, and canelo.

They are in a weight class that has bankable guys and the biggest fan bases.

Ggg wasted time trying to get fights at a weak middleweight class that the biggest star will be Danny Jacobs, who can match in more competitive fights. He is wasting time waiting for canelo and cotton. He won't be a draw.

Didn't Broners last couple of fights do weak ratings and attendance? Khan also nothing in the US, maybe UK or Dubai. Neither could carry a ppv. Nor come close to selling out Msg, it takes a draw

[Unseen]

GGG will struggle to be a PPV star because most Mexicans/PR or American fighters at 160 now are not many.

There's a reason why a lot of lower weight fighters have sold 200-500K. They have the Hispanic fanbase.

Fighting Lemiux was a mistake because he isn't known in the US

[Scipio2009]

I'm going out on a limb here but I'd say Angulo and Lara are a few notches below where GGG is right now. Let's not act like GGG has nothing to offer, he does have some marketing power or he wouldn't be in Apple watch commercials, he does have a few belts to wager, he does have HBO backing, he definitely has boxing cred, etc. My point is, Team GGG needs to present a deal that Canelo/Cotto can't refuse, whatever the deal is, 85/15-70/30-99.9/0.1 because he is in no position to demand anything, he needs the fight while Canelo/Cotto don't.

"why folks so severely ignore the scale in money for Cotto/Canelo vs the scale in money for Golovkin is beyond me."

You're not making a sound argument, everyone knows Cotto & Canelo are bonafide superstars. What do you get when you pit 2 superstars together? Big money. GGG is on the cusp of becoming a superstar, hence his 100K buys and hence why he needs them. But, to compare Lemmy vs GGG to Canelo vs Cotto is like comparing a wildcard game to the Superbowl. I like watching boxing but more importantly compelling boxing, so I'd love to see Canelo/Cotto winner vs GGG, I can care less about Mundine or what success that PPV would be.

I'd disagree; talent level aside, Angulo walked into the fight as a battle-tested Mexican brawler that the Mexican fanbase knew would bring a fight, and Lara was a close decision away from being an unbeaten Cuban stylist who had found a way to rile the passions of the Mexican/Mexican-American fight fan against him (not as nuclear as Hopkins-Tito ended up being after the repeated flag tossing incidents, but Lara had the audience wanting to see him get crushed).

The "Mexican style" story, outside of Southern California, seems have not drawn Mexicans to his cause anywhere else, his style hasn't really shown himself to be "blood and guts", and his conversational English isn't good enough for him to talk **** (doubt that his Spanish is any better).

People are overstating Golovkin's marketing power, and that's basically my point:

-Gennady Golovkin wasn't featured in the Apple watch commercial, "boxer checking his heart rate while shadowboxing" was featured in an Apple watch commercial; no different than "young black teenager sings a message to his boo" was featured in an Apple commercial.

-He has HBO's backing, as long as that backing can be had on the cheap; notice how Golovkin-Monroe was his first fight on HBO where there was a $2m budget put behind the entire event.

My closing point is that people, on this site and other sites, have used Golovkin being this "big star" to put the kibosh on makeable fights that could've help build Golovkin's rep up (Ward-Golovkin, Golovkin-Lara, Golovkin-Andrade, etc) and the evidence, so far, is that Golovkin is nowhere near as big a star as his camp have gotten themselves to believe.

Alvarez-Mundine and Alvarez-Golovkin, from a purely business perspective, are likely being viewed as about being the same fight, with the Mundine fight likely being a bit bigger, do to the potential of the Australian PPV audience (quiet as a church mouse, Anthony Mundine has been able to amass a net worth of $30m, which was a shock when I saw that).

Golovkin does need to sit down and take whatever Cotto-Canelo offer, terms and all; based on the talk coming out of his camp, that's not the team's plan.

[nielon]

I'd disagree; talent level aside, Angulo walked into the fight as a battle-tested Mexican brawler that the Mexican fanbase knew would bring a fight, and Lara was a close decision away from being an unbeaten Cuban stylist who had found a way to rile the passions of the Mexican/Mexican-American fight fan against him (not as nuclear as Hopkins-Tito ended up being after the repeated flag tossing incidents, but Lara had the audience wanting to see him get crushed).

The "Mexican style" story, outside of Southern California, seems have not drawn Mexicans to his cause anywhere else, his style hasn't really shown himself to be "blood and guts", and his conversational English isn't good enough for him to talk **** (doubt that his Spanish is any better).

People are overstating Golovkin's marketing power, and that's basically my point:

-Gennady Golovkin wasn't featured in the Apple watch commercial, "boxer checking his heart rate while shadowboxing" was featured in an Apple watch commercial; no different than "young black teenager sings a message to his boo" was featured in an Apple commercial.

-He has HBO's backing, as long as that backing can be had on the cheap; notice how Golovkin-Monroe was his first fight on HBO where there was a $2m budget put behind the entire event.

My closing point is that people, on this site and other sites, have used Golovkin being this "big star" to put the kibosh on makeable fights that could've help build Golovkin's rep up (Ward-Golovkin, Golovkin-Lara, Golovkin-Andrade, etc) and the evidence, so far, is that Golovkin is nowhere near as big a star as his camp have gotten themselves to believe.

Alvarez-Mundine and Alvarez-Golovkin, from a purely business perspective, are likely being viewed as about being the same fight, with the Mundine fight likely being a bit bigger, do to the potential of the Australian PPV audience (quiet as a church mouse, Anthony Mundine has been able to amass a net worth of $30m, which was a shock when I saw that).

Golovkin does need to sit down and take whatever Cotto-Canelo offer, terms and all; based on the talk coming out of his camp, that's not the team's plan.

I agree with everything!! Very well written, sir!!! specially the bold paragraph.....

[HeroBando]

I'd disagree; talent level aside, Angulo walked into the fight as a battle-tested Mexican brawler that the Mexican fanbase knew would bring a fight, and Lara was a close decision away from being an unbeaten Cuban stylist who had found a way to rile the passions of the Mexican/Mexican-American fight fan against him (not as nuclear as Hopkins-Tito ended up being after the repeated flag tossing incidents, but Lara had the audience wanting to see him get crushed).

The "Mexican style" story, outside of Southern California, seems have not drawn Mexicans to his cause anywhere else, his style hasn't really shown himself to be "blood and guts", and his conversational English isn't good enough for him to talk **** (doubt that his Spanish is any better).

People are overstating Golovkin's marketing power, and that's basically my point:

-Gennady Golovkin wasn't featured in the Apple watch commercial, "boxer checking his heart rate while shadowboxing" was featured in an Apple watch commercial; no different than "young black teenager sings a message to his boo" was featured in an Apple commercial.

-He has HBO's backing, as long as that backing can be had on the cheap; notice how Golovkin-Monroe was his first fight on HBO where there was a $2m budget put behind the entire event.

My closing point is that people, on this site and other sites, have used Golovkin being this "big star" to put the kibosh on makeable fights that could've help build Golovkin's rep up (Ward-Golovkin, Golovkin-Lara, Golovkin-Andrade, etc) and the evidence, so far, is that Golovkin is nowhere near as big a star as his camp have gotten themselves to believe.

Alvarez-Mundine and Alvarez-Golovkin, from a purely business perspective, are likely being viewed as about being the same fight, with the Mundine fight likely being a bit bigger, do to the potential of the Australian PPV audience (quiet as a church mouse, Anthony Mundine has been able to amass a net worth of $30m, which was a shock when I saw that).

Golovkin does need to sit down and take whatever Cotto-Canelo offer, terms and all; based on the talk coming out of his camp, that's not the team's plan.

Lol Mundine. You just love being laughed at, eh? I'm still cracking up over Fonfara Cleverly "likely" doing 800k-1m

[Progrssive_Jedi]

GGG and Apple is one great thing.

With the buzz that happened with the last fight, I am confident GGG is on precipice of being a star.

It's damn refreshing seeing a guy tell these divas who wield PPV numbers around like it means something to bug off.

GGG will get the belt, and Canelo can bug off.

The thing about Canelo, it's be a huge fight.

But you haters wouldn't give him any credit for it, so stop acting as if he needs it.

GGG doesn't seem concerned about the business. He wats to be a unified champion. If that means walking his way into it because the champions like Cotto and Canelo are too much of a ***** to fight him, so be it.

Have we've ever see some unify belts based off of fear alone.

Outstanding!

[Progrssive_Jedi]

-Gennady Golovkin wasn't featured in the Apple watch commercial, "boxer checking his heart rate while shadowboxing" was featured in an Apple watch commercial; no different than "young black teenager sings a message to his boo" was featured in an Apple commercial.

-
My closing point is that people, on this site and other sites, have used Golovkin being this "big star" to put the kibosh on makeable fights that could've help build Golovkin's rep up (Ward-Golovkin, Golovkin-Lara, Golovkin-Andrade, etc) and the evidence, so far, is that Golovkin is nowhere near as big a star as his camp have gotten themselves to believe.

If what I've read is correct, Apple spent 5 1/2 hours taping him, this is just the start. Apple hasn't denied it. And if Team GGG is lying, it's be stufpid.

Likely, he really does have endorsements coming down.

The PPV were not idea, but his first we're not horrible.

Jones had less in his 2nd PPV.

The idea that we put PPV in some kind of scale that it means something other than cross over appeal is just strange. Are these guys fighters are movie stars.

Screw Canelo, just because he has a country behind him doesnt mean he'll ever be great. He is going to duck ggg, it is all but been done. Coward.








GGG is a bigger star than Lara, Andrade, and Ward. Andrade and Ward have fought once in a year and a half.

Lara talked his way into a Canelo fight, but you want him to get a GGG fight.

So what, he can run all night and eventually get caught and KO. GGG gets no credit from the haters for doing that to Lara.

Andrade wasn't fighting, and now he says he wants the fight, eventually.

Not even Ward wanted the fight this year.

And none of them bring much in the way of Star power. So I'm not exactly sure how GGG's team isn't correct.

[b00g13man]

If he's that marketable, Loeffler needs to be fired.