WOW! PBC has burned thorugh 143M dollars, investors lose 27.5% of its value!

[BWC]

If it wasn't for the fact that I post on this board and follow boxing on the net, I would have probably never caught even one PBC broadcast. I don't subscribe to Spike TV and rarely watch US network television and CBS and NBC Sports channels do not exist here in Canada. I cannot imagine casuals spending any time looking for boxing all over the channel grid. If they happen to come across a fight, maybe they'll watch it if they recognize one of the fighters. But a casual would probably have taken one look at the 'huge crowd' watching the fight on Saturday afternoon and changed the channel or turned the TV off figuring it would be a nothing fight.

The PBC has been doing quite well ratings-wise. Put boxing on free TV and it gets viewers..

[Deevel916]

Really? I mean you can't go to the PBC website? How you follow like the NFL or NBA with about 5-6 outlets on their platform?

You cant compare sports like Football and Basketball to Boxing. Those are mainstream sports that have been on network television for decades. Even casual fans of football know if they want to tune in to a game, just turn on the tv on a sunday afternoon.

What Haymon needed to do was lock down a specific time slot on a major network on specific days (fri or sat evening) and build it up. Get viewers use to tuning into a specific channel on set dates/times to see boxing. Sort of like what ESPN did with Friday night fights. Instead he's all over the place and cant establish a following amongst anyone other than diehards.

[SkillspayBills]

And your happy about this why?

Because he actually hates boxing and wants it to fail.

[BWC]

You cant compare sports like Football and Basketball to Boxing. Those are mainstream sports that have been on network television for decades. Even casual fans of football know if they want to tune in to a game, just turn on the tv on a sunday afternoon.

What Haymon needed to do was lock down a specific time slot on a major network on specific days (fri or sat evening) and build it up. Get viewers use to tuning into a specific channel on set dates/times to see boxing. Sort of like what ESPN did with Friday night fights. Instead he's all over the place and cant establish a following amongst anyone other than diehards.

But that would be missing the whole point. The whole IDEA is to get boxing on as many outlets as possible. The end game for PBC is licensing. Prove the concept that PBC and boxing can get ratings across the TV platform so that it flips at some point and the TV platform actually pays for the rights. It's not possible in boxing right now because there's not a single entity that media players can deal with. Haymon is trying to create that entity.

The NBA and MLB are on Fox Sports, ESPN, TNT, Networks, TBS, etc. Their games happen at different nights and different times throughout the week. But most nights there's a game on. That's the end game of PBC..

[Barcham]

The PBC has been doing quite well ratings-wise. Put boxing on free TV and it gets viewers..

Their ratings are nowhere near high enough to be able to charge advertising rates to cover their production costs, not to mention the over inflated purses they are paying out. There are no time outs in boxing to show advertising, there are no side boards like in hockey to post a ton of advertising on.

They need to find more advertisers and new ways to feature them. One thing they should look at doing would be to have a blank mat in the ring so that they could cycle computer generated advertising that changes from round to round, similar to what they do on the boards and the end glass in hockey games. If you cannot charge high prices, you need to compensate by having a lot more advertisers. But finding advertisers for boxing is as difficult as finding viewers or fans to watch it live, both of which PBC has great difficulty finding right now.

[Barcham]

But that would be missing the whole point. The whole IDEA is to get boxing on as many outlets as possible. The end game for PBC is licensing. Prove the concept that PBC and boxing can get ratings across the TV platform so that it flips at some point and the TV platform actually pays for the rights. It's not possible in boxing right now because there's not a single entity that media players can deal with. Haymon is trying to create that entity.

The NBA and MLB are on Fox Sports, ESPN, TNT, Networks, TBS, etc. Their games happen at different nights and different times throughout the week. But most nights there's a game on. That's the end game of PBC..

I have 15 dedicated MLB stations available on my cable provider. This is part of a package that is very profitable for baseball. There are games on television most weekday afternoons and every night. You could never do that with boxing. This is why people really have to stop comparing PBC to other sports. It just is nor comparable to any major league team sport. It is not even comparable to tennis which is popular and broadcast throughout the world.

Boxing only works on a fight by fight basis. It does not work as a weekly show, there simply are not enough top draw fighters to build the necessary fan interest. It's not like having a favorite team that plays three or four or five times per week or even once a week like the NFL. A top fighter may fight twice per year, many fight even less than that.

[Deevel916]

But that would be missing the whole point. The whole IDEA is to get boxing on as many outlets as possible. The end game for PBC is licensing. Prove the concept that PBC and boxing can get ratings across the TV platform so that it flips at some point and the TV platform actually pays for the rights. It's not possible in boxing right now because there's not a single entity that media players can deal with. Haymon is trying to create that entity.

The NBA and MLB are on Fox Sports, ESPN, TNT, Networks, TBS, etc. Their games happen at different nights and different times throughout the week. But most nights there's a game on. That's the end game of PBC..

I just think it would have been smarter and better for business had he worked on establishing PBC on 1 major network first THEN branching out and getting more exposure on different networks.

Just equate it to something like drug dealing. You have a product that you want to market. You start with one spot and get it established. Once you have the customers on the hook, then you can expand to other markets one at a time. Now if you were to try to open up 5 different spots and open up each spot at different times on specific days, you'll have the customers confused and running back to a more reliable spot. Not to mention, Haymon doesn't have a "must have" product that casual fans are willing to put the time and effort into looking for.

[Weebler I]

I disagree that PBC has "mediocre" fights thus far. Sure maybe next to May-Pac or Wlad-Jennings. But those are premium or PPV fights where the biggest fights always end up. For Network TV and basic cable these are very interesting fights. Haymon is not going to change the economics of boxing in six months.

The purses he's been paying are equivalent to the purses for premium tv bouts.

When you have the money, why not put on the best fights and capture a big audience? Seems odd to put on collection of middling bouts.

As an aside, Wlad-Jennings was a mediocre match-up.

[-PBP-]

No shi*. It's a brand new company. New companies have crazy burn rates. What do you expect when money is being spent with no TV time and there are no commercials on during the fights?

This venture will not be profitable for years.

[Deevel916]

No shi*. It's a brand new company. New companies have crazy burn rates. What do you expect when money is being spent with no TV time and there are no commercials on during the fights?

This venture will not be profitable for years.

The problem is, he's still not picking up any real traction with advertisers and ratings have been mediocre at best.