Why is Ward fighting on BET?

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  • NEETzsche
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    • Oct 2011
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    #51
    Originally posted by Obayifo
    Even though BET is not necessarily a race-based network
    isn't it literally called 'black entertainment network'? not that i care but i'm not sure such a business would even be legal in the eu, being explicitly discriminatory like that.

    anyway, i don't buy that ward doesn't have a fanbase in boxing; his ratings are generally pretty good if i remember right. i suspect this fight being televised on such a marginal channel is more to do with roc nation's status in the sport than ward's.

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    • George Orwell
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      #52
      the good news: Andre Ward is fighting.

      the bad news: It's on BET

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      • PulpFriction
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        #53
        Originally posted by Obayifo
        Sorry, but you're wrong on so many levels. Firstly, Roc Nation purposely proposed this fight to air on BET. And BET was more than obliged. Even though BET is not necessarily a race-based network, Ward could use the support of the Black American boxing fans. It seems that these are the only guys he gets support from anyway at this current time.
        Are you serious?

        BET=Black Entertainment Television

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