Comments Thread For: PBC Outpaces Competition on Slow Easter Weekend

[Mitchell Kane]

I was comparing sports on a specific Saturday afternoon.

The difference being that one channel averages millions of viewers and the other averages one to two hundred thousand.

[MrRolltide91]

Some of these fights should be on weekdays

[bigdunny1]

I can only imagine what this forum will be like if in 2-3 years for now PBC starts taking off. Anyone with a brain knows it wont be huge from the ****ing get go. Only the haters expect that. Im just really interested in how broken these guys will be if it turns out big in the long run..

Not true. You look at what UFC did on network tv and other startups that overspent and had a huge media blitz to start and the trend is they get big ratings early on then level off. The take it slow and build as you go along approach would of been better for Haymon but he's not spending slowly. He went all out for that first NBC show. And the ratings were mediocre at best and you would think CBS would of built on that momentum? Nope. Instead the ratings were way worse, the arena had tons of empty seats ect. Look at the XFL. They had a multi-year plan and smart business people running it and network backing. But they spent too much money hoping to get and keep big ratings to have sponsors pay the bills. And unlike PBC they got monster ratings their first event. Then the ratings went down each event following that until it plateaued. They didn't have the ratings to draw sponsors and were left with huge million dollar loses each event. Had they lowered their costs they might of gotten to a year 2 and 3 ect without big advertisement backing. But it simply cost them too much money to produce each game and they went under after 1 year. Haymon is getting close to that point where he is first paying millions to the network for the time buy. Paying millions for his fighters and the ratings are too low to get advertisers which is why each PBC show has only a few real commercial ads. The rest are just promo's for PBC run over and over again. This is like one expensive infomercial. And as for the product it's been nothing but mismatches and non competitive fights and outside of hard core boxing fans the general public has ignored it.

[Mitchell Kane]

What exactly did they do to cause that? Did people read about the deal HBO got with Golden boy and stop tuning in?

Probably not. They did get tired of Andre Berto, Chris Arreola, Alfredo Angulo, et al.

Just as HBO got tired of Greenberg and Haymon and Schaefer.

[Mitchell Kane]

Not true. You look at what UFC did on network tv and other startups that overspent and had a huge media blitz to start and the trend is they get big ratings early on then level off. The take it slow and build as you go along approach would of been better for Haymon but he's not spending slowly. He went all out for that first NBC show. And the ratings were mediocre at best and you would think CBS would of built on that momentum? Nope. Instead the ratings were way worse, the arena had tons of empty seats ect. Look at the XFL. They had a multi-year plan and smart business people running it and network backing. But they spent too much money hoping to get and keep big ratings to have sponsors pay the bills. And unlike PBC they got monster ratings their first event. Then the ratings went down each event following that until it plateaued. They didn't have the ratings to draw sponsors and were left with huge million dollar loses each event. Had they lowered their costs they might of gotten to a year 2 and 3 ect without big advertisement backing. But it simply cost them too much money to produce each game and they went under after 1 year. Haymon is getting close to that point where he is first paying millions to the network for the time buy. Paying millions for his fighters and the ratings are too low to get advertisers which is why each PBC show has only a few real commercial ads. The rest are just promo's for PBC run over and over again. This is like one expensive infomercial. And as for the product it's been nothing but mismatches and non competitive fights and outside of hard core boxing fans the general public has ignored it.

The thing about Haymon is he's always been about the tv money...that's how it was with HBO, with SHO, and presumably now as he auditions these PBC fights supposedly looking for a network deal.

But I think there's a fundamental flaw in an approach to marketing/promoting boxing that places almost no value in live attendance....and yet that's pretty much Haymon's approach with some of these fights...pick a venue, and if tickets don't sell just giveaway tickets to casino workers, put some free tickets on 1iota or Facebook, it doesn't matter, it's all about tv.

And that's how you get scenarios they had with Thurman-Guerrero where they had a poor ticket sales and poor crowd on hand, or like Russell-Gonzalez reportedly moving from California to Texas to Nevada.

[mrpain81]

The difference being that one channel averages millions of viewers and the other averages one to two hundred thousand.

Did you find the averages during the day for both channels? The average doesn't matter as much as you think, especially when it comes to boxing. The Mayweather documentary that CBS ran a few years ago was the lowest rated program ever on CBS prime time.

The current PBC numbers while not amazing have been solid.

[mrpain81]

Probably not. They did get tired of Andre Berto, Chris Arreola, Alfredo Angulo, et al.

Just as HBO got tired of Greenberg and Haymon and Schaefer.

Angulo/Arreola/Berto caused the ratings to dip? Those are 3 have constantly been in exciting fights. And if you go back and look at the ratings I posted they have also been in some of the top rated fights of the last 10 years.

I think you're reaching and really looking at the wrong place for the ratings falling the budget being cut.

[.:: JSFD26 ::.]

So Stevenson now equals Jon Jones and Chris Weidman? Those are probably 2 of the top 5 stars in the UFC.

If Floyd/Pacquiao/Canelo/Cotto/GGG/Kovalev/DGarcia did these ratings then yes I agree they would be bad.

We still don't have the whole numbers to evaluate how well or bad this card did but like the article said "Only 1 other sport did over a 1.0 rating".

The numbers were already tweeted. But I guess we're not gonna believe them cause they're "rumors" and I think they came from Kim who's a TR sellout, right?

[Barcham]

Did you find the averages during the day for both channels? The average doesn't matter as much as you think, especially when it comes to boxing. The Mayweather documentary that CBS ran a few years ago was the lowest rated program ever on CBS prime time.

The current PBC numbers while not amazing have been solid.

Solid for a show with a budget of maybe a half million bucks. But the numbers they are drawing will never result in advertising rates high enough to pay even 10% of what their overall production costs are.

[mrpain81]

The numbers were already tweeted. But I guess we're not gonna believe them cause they're "rumors" and I think they came from Kim who's a TR sellout, right?

Don't be a moran.

Ratings for live sporting events usually trend upwards, the final numbers will probably be out tomorrow including the peak.

The current ratings are just overnights.