Does Golden Boy have the resources to make Lara a star if he dominates Canelo?
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I wasn't trying to say Canelo is as big as Tyson was, just pointing out that the last time I saw a boxer that commercially visible was Tyson. And, by the way, these commercials aired on American television. lol The powers-that-be view Alvarez as marketable to more than just the Mexican and Mexican-American community. I believe they're right. I like the kid myself. lolYEah. Canelo is most def a BIG star in Mexico. Given the current large demography of Mexican Americans, he is HUGE. Maybe not Mike TYson huge.
I mean Mikey TYson probably can do 3-4 million PPV in his peak now.
And that is LOW on the estimate. A heavyweight with a KO/Offensive capability like that.....Comment
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Skills mean spit to the average person, bro. That's the realm of the hardcore, the starving artist. The casual fan needs a little rock and roll, a little hip hop. They don't buy jazz.Comment
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You also need boyish good looks or a complete asshole persona.Any of those helps. If I was Lara id get me some ingles sin barreras audio tapes and start learning how to curse in english at least. Let's not forget Broner was the "future " Mayweather before EVER doing anything of note other than acting like a complete jackassComment
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There are global stars like Floyd, Pacquiao and then you have local stars/draws like Ward in Oakland/California or Crawford in Omaha. Lara will never be a PPV Star (no fanbase, boxing style, personality). The real question is: could Lara draw a sizeable crowd in Miami/South Florida? In the past we've heard Bob Arum say "Cubans in Miami don't support Cuban boxers".
Crawford's style is not exactly fan-friendly, but he drew 11,000 fans in his hometown and the atmosphere was great.Comment
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He isn't that far fetched in stating this. Marketing is successful in boxing when you have a large demographic fan base to support you. Lara doesn't have this nor a fan friendly style that would please the masses.Comment
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If I were Lara, I'd start ****ing some of these reality show whores and gossip site sluts, and talk an obscene amount of ****. He'd sure sell then. lolYou also need boyish good looks or a complete asshole persona.Any of those helps. If I was Lara id get me some ingles sin barreras audio tapes and start learning how to curse in english at least. Let's not forget Broner was the "future " Mayweather before EVER doing anything of note other than acting like a complete jackassComment
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It's hard to make stars of fighters who don't attempt to learn English. But Lara might considering he's "The American Dream."Comment
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