That's Broner and Maidana though. This is Canelo. He filled 40,000 seats in San Antonio. Mayweather and Canelo sold 2.2 million PPVs. I don't think Schaefer has to lie for Canelo's sake. For other fighters he does go overboard with his claims though.
Canelo already proved he can sell an arena hence the Alomodome in San Antonio, like you say he needs no propaganda to sell his own fights.
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