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By Jake Donovan - It’s not difficult for a red-headed Mexican to stand out in a crowd in Mexico. Still, it takes more than an identifiable hairdo to become a boxing superstar.
Saul ‘Canelo’ Alvarez has long ago established celebrity status in his native Mexico. The sold-out crowd of 38,000 at the Alamodome in San Antonio, Texas for tonight’s 154 lb. unification bout with unbeaten Austin Trout suggests he’s well on his way to crossover appeal in the United States as well.
“Right now at the age of 22 he's obviously Mexico's champion and current boxing superstar,” suggests Golden Boy Promotions President Oscar de la Hoya, who knows a thing or two about stardom. The boxer-turned-promoter still serves as the highest grossing box office star in the history of the sport, including its highest selling pay-per-view event and largest live gate.
Still, he can’t help but gush over the thought of having in his stable the sport’s next big thing.
“He's going to put boxing back on the map in San Antonio with the event,” de la Hoya insists. “I mean we're well over 35,000 tickets sold (the show has since sold out).” [Click Here To Read More]
Saul ‘Canelo’ Alvarez has long ago established celebrity status in his native Mexico. The sold-out crowd of 38,000 at the Alamodome in San Antonio, Texas for tonight’s 154 lb. unification bout with unbeaten Austin Trout suggests he’s well on his way to crossover appeal in the United States as well.
“Right now at the age of 22 he's obviously Mexico's champion and current boxing superstar,” suggests Golden Boy Promotions President Oscar de la Hoya, who knows a thing or two about stardom. The boxer-turned-promoter still serves as the highest grossing box office star in the history of the sport, including its highest selling pay-per-view event and largest live gate.
Still, he can’t help but gush over the thought of having in his stable the sport’s next big thing.
“He's going to put boxing back on the map in San Antonio with the event,” de la Hoya insists. “I mean we're well over 35,000 tickets sold (the show has since sold out).” [Click Here To Read More]
Exactly!
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