Leonard Ellerbie responds to Andre Wards Manager

[FeFist]

de la hoya was/is dull. yet he has the most ppvs ever. personality isn't needed. great fights are. if you need personality, you're not making great fights.


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Putting on great fights isn't enough you have to be marketed well. I think people overlook the fact that boxers are essentially products. Why do people buy a particular product other another? 9 times out of 10 is because it has been marketed as the superior brand.

De La Hoya has been marketed as the Golden Boy, Mayweather has been marketed as p4p #1, Tyson the baddest man on the planet etc. Whether they put on a show or whether they have an interesting personality people believe they are buying into something special.

Really speaking Ward is a mismanaged fighter. As a product he's not being sold to the boxing community. It's has little to do with his level of opposition as fighters like Canelo, Broner and Chavez Jr. have made a name for themselves fighting blown up fighters, small fighters or journey men. His lack of exposure has everything to do with his promoters/management. Top Rank or Golden Boys promotion would have the casual fans believing Ward is the best thing to hit the sport.

[KickAzz]

I hope you think Floyd can't get J.Prince touched.

then why didn't Elerbe put prince on blast? Elerbe didn't even dare speak prince's name... cause prince's goons f'cked Elerbe up the were wiping Elerbe's blood off the floor of the top rank gym for weeks

[-PBP-]

Good response from Ellerbe. Hopefully this just dies and goes away now.

[KickAzz]

Putting on great fights isn't enough you have to be marketed well. I think people overlook the fact that boxers are essentially products. Why do people buy a particular product other another? 9 times out of 10 is because it has been marketed as the superior brand.

De La Hoya has been marketed as the Golden Boy, Mayweather has been marketed as p4p #1, Tyson the baddest man on the planet etc. Whether they put on a show or whether they have an interesting personality people believe they are buying into something special.

Really speaking Ward is a mismanaged fighter. As a product he's not being sold to the boxing community. It's has little to do with his level of opposition as fighters like Canelo, Broner and Chavez Jr. have made a name for themselves fighting blown up fighters, small fighters or journey men. His lack of exposure has everything to do with his promoters/management. Top Rank or Golden Boys promotion would have the casual fans believing Ward is the best thing to hit the sport.

Ward's problem is that his style is boring. he fights like Hopkins rather than Roy Jones. it took Hopkins years to get media attention, and he still doesn't even get half of the attention of a prime RJJ

[KingTito]

This is all nonsense.

[Weebler I]

Putting on great fights isn't enough you have to be marketed well. I think people overlook the fact that boxers are essentially products. Why do people buy a particular product other another? 9 times out of 10 is because it has been marketed as the superior brand.

De La Hoya has been marketed as the Golden Boy, Mayweather has been marketed as p4p #1, Tyson the baddest man on the planet etc. Whether they put on a show or whether they have an interesting personality people believe they are buying into something special.

Really speaking Ward is a mismanaged fighter. As a product he's not being sold to the boxing community. It's has little to do with his level of opposition as fighters like Canelo, Broner and Chavez Jr. have made a name for themselves fighting blown up fighters, small fighters or journey men. His lack of exposure has everything to do with his promoters/management. Top Rank or Golden Boys promotion would have the casual fans believing Ward is the best thing to hit the sport.

Broner isn't really that popular yet so he's not the best example, and Chavez Jr is the son of a boxing legend, Eubank Jr. will get a similar lift here.

I don't know why Canelo generates the interest he does. Maybe it's because he has power and stands toe to toe or maybe it is because he looks the way he does.

I'm not sure Ward's is mis-managed, he hadn't really fought anybody good until 2009 so he's only been in the public consciousness for 3 years or so, he's about where you'd expect him to be.

At this point Ward needs some fights against opposition the US public knows well. Pavlik was a good choice in that respect as was Dawson, Hopkins would be another good choice.

[radioraheem]

What i do not understand is why a man of God like Ward would want J Prince as his manager.

It's quite the mystery. Not just J Prince, but why would he also want to be associated with Victor Conte? So then everyone can question your accomplishments? Then why call yourself S.O.G.? A title that everyone knows is originally related to gangsta ****? Cause it's misleading and sounds cooler than just saying Christian, Believer, Disciple, etc? These bible promoters kill me every time. Lol

[M Bison]

Andre Ward is rooting for Robert Guerrero??
Damn... I wouldn't of expected that but then again apart from me not really liking Ward alot he does act very mature unlike Mayweather.

[M Bison]

Can someone give me the cliffnotes about why Ward should root for Floyd? Isn't he friends with Guerrero?

Please don't tell me it's because Ward is half black. If so i may have to root for Guerrero against Mayweather because our skin color is closer.
I hope that's not the argument though.

Harsh reality some people are that way...
To me doesn't matter what colour someone's skin is long as you beat Mayweather I couldn't care less!
Or the Klitschko's for that matter.

[I Love Jesus!]

From the place that Hypes Floyd


Leonard Ellerbe, Mayweather Promotions CEO:

First of all, nobody is going to go back and forth about one's religious beliefs because there's only one that can judge us all. As far as Floyd not selling in Grand Rapids, let me set the record straight. After Floyd won the title from Genaro Hernandez 15 years ago, when he first went to Grand Rapids to defend the title against Carlos Rios, the fight was a complete sellout in 90 minutes with over 12,700 in attendance, and there were all kinds of fire marshal issues because there were so many people standing in the aisles. I know because I was there. And for the record, Floyd wasn't responsible for promoting or marketing any of his fights in those days. He was under someone else's banner. But one thing's for sure, once he gained control and became his own boss, the enourmous record-breaking pay-per-view and box office numbers speak for themselves, making him the highest paid athelete in sports today.

As far as Broner is concerned, it's simple: it's a big brother/little brother mutual admiration and nothing anybody says is going to interfere with that. I think Andre Ward is an excellent fighter and I wish him the best. He can root for Guerreo all he wants, but the outcome will be the same with Floyd whooping that ass and Floyd taking a Brinks truck home full of money that night. We won't be talking about this anymore because we gotta stay focused and take care of our business at hand, which is this huge pay-per-view event on May Day.


I notice Ellerbie decided to not talk **** about J Prince, probably a smart move because thats a war his gay a55 couldn't win and would probably end up face down in a river somewhere

J Prince already whipped Ellerbies A-S-S when Floyd owed him money and he had to go crying to Arum to save his life.