This has always been Khan's problem. Equating popularity with boxing achievements. That sense of entitlement has been with him from day one and still hasn't left him. His team were demanding SKY money after a few primetime terrestrial channel bouts against mediocre opponents (which was right for the start of his career). But then his team wanted to headline SKY cards before he'd even won a British title...... based on his so-called popularity. This lead to his 54 second demolition by Prescott.
He claimed that Kell Brook wasn't a worthy opponent because of his popularity... only to get starched by Danny Garcia. If Khan spent more time worrying about his opponents following gameplans in the ring, he might not be getting chin checked every time he takes a major step forward. Popularity isn't a shield against getting KTFO.
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