According to Forbes (from Jul 2019 to Jun 2020) in the list of highest-earning athletes. Note that part of this time is included in the pandemic.
1. Tyson Fury, ranked at 11 (total earnings = $57m ($50m earnings + $7m endorsements)
2. Anthony Joshua, ranked at 19 (total earnings = $47m ($36m earnings + $11m endorsements)
3. Deontay Wilder, ranked at 20 (total earnings = $46.5m ($46m earnings + $0.5m endorsements)
4. Canelo alvarez ranked at 30 (total earnings = $37m ($35m earnings + $2 endorsements)
Overall, the list is dominated by footballers, American football players, basketball players, tennis players, and racing drivers along with a few golfers. Footballers/tennis stars/golfers have crazy endorsements.
It appears Joshua and Wilder earned roughly the same (only $0.5m difference) and Wilder got paid more in the ring while Joshua has better endorsements. Fury beats both of them by a margin but is nowhere near the top earners Federer, Ronaldo, and Neymar whose earnings are roughly $100m each. Federer has $100m in endorsements alone. I am sure it will be very different for 2021 where Wilder and Fury have seen no action at all. For Wilder, it sums the earnings from Ortiz and Fury while for Joshua, it is the Ruiz fight in Saudi.
So, if Joshua got paid $36m in Saudi, what kind of "huge site fee" are we talking about for the Fury fight?
1. Tyson Fury, ranked at 11 (total earnings = $57m ($50m earnings + $7m endorsements)
2. Anthony Joshua, ranked at 19 (total earnings = $47m ($36m earnings + $11m endorsements)
3. Deontay Wilder, ranked at 20 (total earnings = $46.5m ($46m earnings + $0.5m endorsements)
4. Canelo alvarez ranked at 30 (total earnings = $37m ($35m earnings + $2 endorsements)
Overall, the list is dominated by footballers, American football players, basketball players, tennis players, and racing drivers along with a few golfers. Footballers/tennis stars/golfers have crazy endorsements.
It appears Joshua and Wilder earned roughly the same (only $0.5m difference) and Wilder got paid more in the ring while Joshua has better endorsements. Fury beats both of them by a margin but is nowhere near the top earners Federer, Ronaldo, and Neymar whose earnings are roughly $100m each. Federer has $100m in endorsements alone. I am sure it will be very different for 2021 where Wilder and Fury have seen no action at all. For Wilder, it sums the earnings from Ortiz and Fury while for Joshua, it is the Ruiz fight in Saudi.
So, if Joshua got paid $36m in Saudi, what kind of "huge site fee" are we talking about for the Fury fight?
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