Jay Z business plan: Buy old and boring boxing. They don't fight or win=Profit

Those are some big names that allowed them to make a mark and get some attention. It's seed money investment. They weren't likely banking on those guys making big bank, but on using their names and recognition factor to make some headlines and tell everyone out there that they intend to be players. The thing I most question is whether they're building any sort of promotional infrastructure to be viable. How many cards has Roc Nation actually promoted? So far to date, they've only put on six fight cards. All of them taking place this year. http://boxrec.com/person/706101?role=promoter

Wonder what Jay Z was thinking when people were booing Rigo at the Canelo vs Cotto fight. Jay-Z's assistant just said to him: "Nah boss they're not booing they're saying Rigooo Rigooo!

Those are some big names that allowed them to make a mark and get some attention. It's seed money investment. They weren't likely banking on those guys making big bank, but on using their names and recognition factor to make some headlines and tell everyone out there that they intend to be players. The thing I most question is whether they're building any sort of promotional infrastructure to be viable. How many cards has Roc Nation actually promoted?

Just cuz I think people only talk about RN like they got 3 fighters here's RN's current roster: Elite Fighters: -Andre Ward, 31yrs, 175lbs, 28-0 (15) -Guillermo Rigondeaux, 35yrs, 122lbs, 16-0 (10) -Miguel Cotto, 35yrs, 160lbs, 40-5 (33) Fringe Contenders/Journeymen: -Orlando Del Valle, 28yrs, 135lbs, 20-2 (15) Top Prospects: -Luis Arias, 25yrs, 160lbs, 14-0 (6) -Dusty Hernandez-Harrison, 21yrs, 147lbs, 28-0 (15) -Sonny Fredrickson, 21yrs, 140lbs (height: 6'2), 11-0 (8) -Miguel Sanchez, 26yrs, 154lbs, 11-0 (9) Up & Coming Prospects: -Daniel Franco, 23yrs, 126lbs, 11-0-3 (7) -Rudy Puga, 24yrs, 168lbs, 6-0 (5) -Wellington Romero, 24yrs, 140lbs, 9-0-1 (4) -Junior Younan, 20yrs, 168lbs, 7-0 (6) -Tyler McCreary, 22yrs, 130lbs, 8-0 (5) -Javier Flores 29yrs, 147lbs, 12-1 (11) -Dustin Fleischer, 26yrs, 140lbs, 5-0 (5) They also co-promote Zhilei Zhang and Zhimin Wang with Dynasty Boxing. I'd be willing to bet that by the middle of 2016, we start to hear talk of RNS and Dynasty merging. Dynasty only has four fighters on their roster, but Dino Duva has his foot in the door on the up and coming Chinese boxing market.

Roc Nation signs two prospects today. Top 140lb prospect, Maurice Hooker, 19-0-2 (14) & HW Ed Latimore, 10-0 (6). http://******.craveonline.com/news/392803-maurice-hooker-credits-boxing-for-survival http://edlatimore.com/ (Latimore is a writer, some solid **** on his blog) The 2nd step to quitting ****. Solid advice. Any idea why they dropped Javier Flores? I can't find any press on it, and it doesn't make a lot of sense to me. You would think that they need as many fighters as possible right now to make there cards since they don't have many working relationships in the business yet.

Its sorta a shame that a music guy can come into boxing on a whim damn near & sign up 3 boxers of the caliber of Ward, Rigo & Cotto to me. I mean ffs Ward & Rigo are guys many cats consider top 3 P4P even now. High caliber guys, yes...but also guys who (1) were not fan-friendly and difficult to promote, and therefore few promoters were interested, or (2) had unrealistically high financial expectations, and therefore few promoters were interested, or (3) both. In other words, not to difficult to sign guys who had very little interest from other promoters.

He's a new player in the game. He can't land the big names. The way to prove himself is to show that he can build and promote the guys that nobody wants.

Wonder what Jay Z was thinking when people were booing Rigo at the Canelo vs Cotto fight.

Unlike PBC, Arum, GB, etc. Roc Nation is a sports and entertainment talent agency. They don't need to have a lot of boxers. I don't expect them to have a large stable of fighters.

Jay-z fan's and some African American's are delusional, RN is looking like a disaster.

Ward-Smith, Ward-Rodriguez, and Ward-Dawson were all actually really fun fights to watch (would add Ward-Froch to that list, but most folks here don't really like infighting anyway), so what are you even talking about. Jay-Z is betting on Andre Ward being the star to carry his company going forward; **** on the bet if you want. Ward as the chief support on a show that draws 1m PPV buys (Cotto-Alvarez), Ward netting himself a solid role in a feature film that does big business ("Creed"), Ward gets active again on HBO, and Andre Ward takes down at least one good-sized scalp (K2 didn't want the work, so Ward is going after Kovalev); depending on how things play out, Kovalev/Stevenson-Ward could end up being a bout for all of the belts at 175. Ward comes through that fight with a good W, gets the feature role opposite Michael B Jordan in "Creed 2" (the second movie basically wrote itself; star fighter at Creed's father's old gym, coached by the only other person with relative ties back to his father, "Stuntman" Wheeler being the #2 fighter on the planet as the #1 fighter is heading to jail, Adonis showing that he may actually be special, etc), and RocNation Sports launches, likely by 2017, with the sport's best fighter and a budding superstar, possibly crossover star. If Ward launches, Roc Nation has a handful of solid prospects to develop under him to build the company (Dusty Harrison-Hernandez, Luis "Cuba" Arias, likely Murat Gassiev, whatever's left of Guillermo Rigondeaux) while also heading into the 2016 post-Olympics period with a history of being willing to open up the wallet in looking for prospects to sign (Haymon is the obvious lead-dog, in terms of getting the top American amateur talent, but having a former Olympic gold medalist as the face of your company won't make things easy, and TR/GB/ME won't really be able to scoop up talent on the cheap any longer. Lol man stfu already with your stupid editorials.

The Son of Fraud would really want to be associated with that? Andre Ward is a fake christian. A Christian is not greedy like Ward. Andre Ward killed Goosen because of his greed, don't you think all the stress Ward's greediness taking him to court contributed to the deterioration of his health? ALSO, Ward is a certified liar as well. I'm telling you, this guy is as fake as they come. He is a coward, and by Christianity's standards (I am not a christian myself btw), he is a sinner son of Satan.

Jay Z is an avid fanatic of weed and cocaine, that right there should explain everything. The Son of Fraud would really want to be associated with that?

I agree with Panda about him taking on guys thatll bring him into the promoting game. The problem I see is, Jay Zs business plan was to appeal to the African American Urban East Coast crowd but PBC has that demographic on lock. Had Jay Z come in before PBC was ever thought of, with the names he has under his banner, he wouldve been successful. PBC just did less than 300k for Jacobs-Quillin at the Barclays Centre. They don't have a lock on anything.

I think Roc Nation out here doing bad business. They burned bridges with Gary Shaw. They burned bridges with PBC/Haymon. They burned bridges with Banner Promotions, Star Boxing, & Andrade. They burned bridges with the WBC. They burned bridges with Golden Boy. With Ward and Rigo as their featured fighters I don't see them being in the business to long. Dusty Harrison's fight got scraped the week of the fight because his opponent had visa issues. Seems like that's something you would figure out when you announce the fight. Oscar/Golden Boy were doing all the promotion for the lead up to Cotto/Canelo and they weren't the lead promoter. The fight did 900k but I remember Oscar and Roc Nation predicting 1.5 million a couple of weeks before the fight. Jay Z did nothing to promote the fight in interviews or on his social media accounts. I don't understand why he didn't send out tweets and instagram posts at least once a week promoting the fight? It seems so simple. Heard HBO took notice and weren't to happy. Cotto has probably one or two fights left. Rigo doesn't sell and doesn't really have any decent opponents on the horizon. Ward is marketable but we have to sit through two more tune-ups before he fights Kovalev. RocNation didn't burn Gary Shaw; Shaw assumed that RocNation would pay a premium for his boxing business, bring him on board also, and then let HIM run THEIR boxing business. gtfoh And, onto the GB/RocNation situation, no one knows what agreement Oscar had to accept, especially after RocNation had to leave $3m-$5m on the table because Golden Boy didn't want the fight in New York. Maybe Golden Boy handling the roadwork was part of the cost of moving the fight to the 12k Mandalay Bay. Beyond that, though Jay-Z's company is Roc Nation, Jay-Z isn't running the boxing business; he's hired David Iskowitz to do that. Jay-Z's not going to shill a fight, just to shill a fight. Roc Nation is basically "betting the farm" on Andre Ward breaking through.

Jay Z has Rigo, Cotto and Ward in his stable. Ward and Rigo are usually like watching paint dry and Cotto is now washed up at the highest level. Absolutely awful sojourn into boxing. I suppose he may be thinking that he only has to wait a couple of years before PBC goes bust and all those fighters become available. What do you think about Roc Nation's decisions and their potential in boxing? Ward-Smith, Ward-Rodriguez, and Ward-Dawson were all actually really fun fights to watch (would add Ward-Froch to that list, but most folks here don't really like infighting anyway), so what are you even talking about. Jay-Z is betting on Andre Ward being the star to carry his company going forward; **** on the bet if you want. Ward as the chief support on a show that draws 1m PPV buys (Cotto-Alvarez), Ward netting himself a solid role in a feature film that does big business ("Creed"), Ward gets active again on HBO, and Andre Ward takes down at least one good-sized scalp (K2 didn't want the work, so Ward is going after Kovalev); depending on how things play out, Kovalev/Stevenson-Ward could end up being a bout for all of the belts at 175. Ward comes through that fight with a good W, gets the feature role opposite Michael B Jordan in "Creed 2" (the second movie basically wrote itself; star fighter at Creed's father's old gym, coached by the only other person with relative ties back to his father, "Stuntman" Wheeler being the #2 fighter on the planet as the #1 fighter is heading to jail, Adonis showing that he may actually be special, etc), and RocNation Sports launches, likely by 2017, with the sport's best fighter and a budding superstar, possibly crossover star. If Ward launches, Roc Nation has a handful of solid prospects to develop under him to build the company (Dusty Harrison-Hernandez, Luis "Cuba" Arias, likely Murat Gassiev, whatever's left of Guillermo Rigondeaux) while also heading into the 2016 post-Olympics period with a history of being willing to open up the wallet in looking for prospects to sign (Haymon is the obvious lead-dog, in terms of getting the top American amateur talent, but having a former Olympic gold medalist as the face of your company won't make things easy, and TR/GB/ME won't really be able to scoop up talent on the cheap any longer.

Jay Z is an avid fanatic of weed and cocaine, that right there should explain everything.

Jay Z has Rigo, Cotto and Ward in his stable. Ward and Rigo are usually like watching paint dry and Cotto is now washed up at the highest level. Absolutely awful sojourn into boxing. I suppose he may be thinking that he only has to wait a couple of years before PBC goes bust and all those fighters become available. What do you think about Roc Nation's decisions and their potential in boxing? Both PBC and Roc Nation $uck It was better back in the day Don King and Bob Arum

Jay Z has Rigo, Cotto and Ward in his stable. Ward and Rigo are usually like watching paint dry and Cotto is now washed up at the highest level. Absolutely awful sojourn into boxing. I suppose he may be thinking that he only has to wait a couple of years before PBC goes bust and all those fighters become available. What do you think about Roc Nation's decisions and their potential in boxing? I agree with Panda about him taking on guys thatll bring him into the promoting game. The problem I see is, Jay Zs business plan was to appeal to the African American Urban East Coast crowd but PBC has that demographic on lock. Had Jay Z come in before PBC was ever thought of, with the names he has under his banner, he wouldve been successful.

Sorry for the stupid thread title mistake.