ARD will pay €54 mill for 3 years to Sauerland Events

http://www.figosport.de/index.php/boxen-news-und-stories/15099 http://www.figh_tnews.com/Boxing/ard-sauerland-extend-contract-37201#more-37201 German public TV giant ARD and Team Sauerland have agreed to an early contract extension through 2015. The Berlin-based boxing stable will continue to deliver between 10 and 12 shows each year.“We are pleased to further extend our successful cooperation with ARD,” said manager Wilfried Sauerland, whose boxers are promoted by Team Sauerland. “Together we have delivered high-class boxing on a regular basis to the German and the international audience. We have a very successful line-up not only of superstars such as Arthur Abraham or world champions like Marco Huck and Sebastian Sylvester, but we also pride ourselves on our up-and-coming talents such as Dominik Britsch, Karo Murat and Alexander Frenkel. Internationally, we also have a strong roster, featuring the likes of Mikkel Kessler, Nikolai Valuev and Alexander Povetkin. We very much look forward to six more years of fantastic boxing on ARD. This is a great reward for the hard work we have put in.” € 54 million for 3 years of boxing fights! This means each event has a budget of just under 1.5 million euros only from the ARD. There are also entrance fees, and advertisement. So it should be possible to bring top speakers to German television. As requested by ARD, strict anti-doping rules were a requirement for the contract extension. Team Sauerland has agreed to extensive drug testing via the German National Anti-Doping Agency (NADA), becoming the first and only boxing stable to have far-reaching agreements in place with the NADA. All Sauerland boxers as well as their opponents are subject to random testing during practice and after the fights. “That is a milestone for boxing,” Team Sauerland General Manager Chris Meyer said. “We have agreed to thorough testing. We have a zero-tolerance policy towards doping

Comments (4)

I think the amount is pretty good. You gotta consider that there's additional revenue from the gate and advertising. yeah i suppose with the viewing figures they usually get advertising revenue would be a pretty large amount. Hopefully there will be some good match ups

15y ago

BattlingNelson

love the way the German broadcasters make the promoters have strict drug tests. sky, hob and showtime should learn from this. 1.5M Euro per show (average) isnt much though. Im guessing they wont be forking out too much cash for opponents for their stable. So we can probably expect mis-matches I think the amount is pretty good. You gotta consider that there's additional revenue from the gate and advertising.

15y ago

gingeralbino

This is great. It ensures bigtime boxing on german public service television and it's great that the agreement makes it hard for drug cheaters to fight in Germany. love the way the German broadcasters make the promoters have strict drug tests. sky, hob and showtime should learn from this. 1.5M Euro per show (average) isnt much though. Im guessing they wont be forking out too much cash for opponents for their stable. So we can probably expect mis-matches

15y ago

BattlingNelson

This is great. It ensures bigtime boxing on german public service television and it's great that the agreement makes it hard for drug cheaters to fight in Germany.

15y ago