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Boxingscene.com

Porter-Broner Draws Nearly 2.4 Million Viewers On NBC

By Jake Donovan

One conspiracy theory on Floyd Mayweather's massive drawing power is that a large portion of his 'fan' base actually tunes in hoping to see him lose. To a lesser a degree, a similar belief surrounded that of his 'baby brother' Adrien Broner. 

That theory didn't exactly hold true on Saturday night, ironically in a fight where he did in fact lose. The former three-division champion was outclassed by Shawn Porter over the course of their 12-round bout Saturday evening in Las Vegas, which drew just shy of 2.4 million viewers while airing live on NBC. 

While the number is solid in terms of the number eyes on a particular fight, it's in fact down from the previous two live prime time installments of Premier Boxing Champions (PBC) on NBC. It was also topped by coverage of the U.S. Open on Fox's flagship station, with the two cards overlapping between 8:30-10:00 p.m. ET. The U.S. Open aired from 8:00-10:00 pm, while PBC on NBC aired from 8:30-11:00 p.m. ET.

Viewership for Porter-Broner increased during the final 30 minutes of the broadcast, according to Nielsen Media Research. The final round saw Broner—hopelessly behind on the scorecards—score a surprise knockdown, but unable to close the show, suffering his second loss in the span of his last five fights. 

Broner appeared in the inaugural episode of PBC on NBC, outpointing John Molina Jr. over 12 rounds in March. The show was topped by Keith Thurman's decision win over Robert Guerrero, an entertaining scrap that drew more than 4 million viewers to make it the most watched non-PPV televised fight of the year to date. 

Given his past strong numbers on HBO and Showtime, there is credence to claims that Broner contributed to the strong ratings in the PBC series debut in March. The bloom is perhaps off of the rose, as he was unable to carry his own show. 

Porter made his network TV debut, and his second PBC appearance. The former welterweight titlist fought in the very first PBC card on Spike TV, knocking out late replacement Erick Bone on a show that—headlined by Andre Berto's knockout win over Josesito Lopez—topped out at 1 million viewers. 

The June 20 installment of PBC on NBC also saw 2012 U.S. Olympic boxers Errol Spence and Terrell Gausha post wins in separate bouts. Spence scored a 3rd round knockout of Phil Lo Greco, a late replacement for overweight Roberto Garcia in the evening's chief support; Gausha pounded out an eight-round decision over Luis Grajeda in the televised swing bout. 

Jake Donovan is the Managing Editor of BoxingScene.com. Twitter: @JakeNDaBox
User Comments and Feedback (Register For Free To Comment) Comment by BattleAxePurist on 06-22-2015

Kimbo-Shamrock freakshow fight on Spike did 2.1 mil.

Comment by BWC on 06-22-2015

[QUOTE=sicko;15811957]I know I will keep watching because I'm a BOXING FAN! When did boxing fans started focusing on Purse, Ticket Sales, Rating Numbers and all of this stuff? I thought it was the fight in the ring that people was…

Comment by R_Walken on 06-22-2015

[QUOTE=Heavyfist;15811929]LOL! Its only the 3rd PBC show on NBC primetime, so it's literally in last place. It's the lowest rates on for its timeslot, half that of Thurman. Broner - Porter = failure[/QUOTE] I didn't know 5:30 West Coast time…

Comment by Fetta on 06-22-2015

[QUOTE=sicko;15811957]I know I will keep watching because I'm a BOXING FAN! When did boxing fans started focusing on Purse, Ticket Sales, Rating Numbers and all of this stuff? I thought it was the fight in the ring that people was…

Comment by BufordTannen on 06-22-2015

[quote=el campesino;15811953]:rofl:, canelo does 2.3 million viewers on hbo and all the africans get all salty, but they think it's the greatest when broner does 2.4 million viewers on nbc, :thinking:.[/quote] you know it did so many because of floyd-pac…

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