Comments Thread For: Wilder-Fury: Two Commercials Watched By 100M-Plus During Super Bowl

[Robbie Barrett]

Who said that the article said that?

Why did you ignore my question about why you consider yourself so knowledgeable about American TV commercial and promotional inventory?

The reason I sent you the article is so you could see how strictly controlled the inventory is and the struggle the NFL and Fox went through to find an additional 60 seconds for their most important partners. So obviously you're wrong that Fox can just sell their promo time because if they could just sell their promo time, the problems described in that article would have been very easily solved.

Nonsense. They choose to promo instead of selling the time, they could sell the time if they want to. Obviously. Move along if you are going to claim i'm wrong with zero evidence, i have no time for your ****.

[Kezzer]

If it still makes less than 500k after all these claims of 100 million watching it in place of a commercial then it will be seen as an epic fail! I would shut up about such ridiculous numbers if I were them.

Last I heard they were expecting over 2 million ppv buys? Really.

[WBC WBA IBF WBO]

They choose to promo instead of selling the time, they could sell the time if they want to.

How do you know that? Why did they risk upsetting their most crucial partners if they're allowed to just sell the promo time? You're a boxing fan living in England, correct? Why do you think you're so knowledgeable about how ad & promo time is negotiated with a network?

[Curt Henning]

no press conference doe

[SchoolTheseCats]

He cost them almost 6 million dollars, that’s why the undercard is terrible. But if they sell 2m PPV then it have been worth it, and a lot of promoters would be doing the same thing.

Does not cost fox anything to advertise they own programming..... They are given allotted time to do just that

[Robbie Barrett]

How do you know that? Why did they risk upsetting their most crucial partners if they're allowed to just sell the promo time? You're a boxing fan living in England, correct? Why do you think you're so knowledgeable about how ad & promo time is negotiated with a network?

No evidence? Move along.

[Thuglife Nelo]

I don’t understand why fans think money was spent for Wilder Fury 2 commercials. Fox paid for the rights for the Super Bowl. It’s their time they can do as they please. Plenty of other commercials made up for it. And it only benefits PBC on Fox branding and awareness. If anything, you could say the opted to make money from other bidders wanting those spots, but then again, the trade off is that it’s PBC on Fox. This was all planned way ahead of time. More power to Fox and PBC, and way more viewership than Showtime’s ability.

If Fury wins, it’s a win for ESPN. The real question is, how the trilogy would play out should Fury win. If Arum likes the numbers, he could say ESPN+ PPV or no. Then you’ve got DAZN making offers for the AJ fight against Fury.

Should Wilder win, we’re back to A side vs B side with AJ gossip

[Ray*]

Does not cost fox anything to advertise they own programming..... They are given allotted time to do just that

Am going to reports in America. I would rather believe multiple credible news agents than random posters on here. And to be honest I don’t believe they would do any advert for free, considering how much the time slot cost.

[WBC WBA IBF WBO]

No evidence? Move along.

Wait a second Mr. Barrett. Where is your evidence that Fox could have sold the time they instead used to promo their own programming? Because I've shown you evidence that the NFL and Fox struggled mightily to find an additional 60 seconds when being pressured by their most prominent partners and had to reduce other on screen advertising to free up some of that time. You've shown no evidence whatsoever. You won't even say why you're so convinced that you're an expert on American TV ad inventory.

[-Kev-]

Who cares? Man this site is going down the ****ing toilet lol, articles about fighters getting good advert slots.

You must be new.

When I first started lurking here, they had the most crazy ass details about boxing and boxers, that had really nothing to do with the actual fighting in the ring.

BS doesn’t really do that any more.

It’d why I signed up for BS in the first place, because of all the details they post about everything boxing related.