I don’t AJ has any incentive to fight Usyk. The guy hasn’t done anything in the HW division. He came in, fought a semi-retired guy who’s a career bum and straight away he wants a shot at a big payday. That’s basically an entitlement he doesn’t deserve. If he were a big draw, it would make sense. He needs to earn the shot.
Hearn wants the fight to happen because AJ is most likely leaving Matchroom after the rematch (his brand is big enough now for him to start promoting himself). And say he doesn’t leave - he has 2 fights left on his Matchroom deal. So he’ll most likely fight Pulev and a next soft touch - then make the big fights under his promotional company.
The era of AJ jumping into fights with no rewards is over. He sees what Fury and Wilder are doing and no matter what he does, haters are still going to follow him around. And with 3-4 years max left in his career - he’ll start mixing the soft touch fights in foreign countries with the big fights until he retires. Fight Pulev in the UK for British fans. Then a soft touch in Dubai, Japan, Qatar or China for Money grab.
Hearn wants the fight to happen because AJ is most likely leaving Matchroom after the rematch (his brand is big enough now for him to start promoting himself). And say he doesn’t leave - he has 2 fights left on his Matchroom deal. So he’ll most likely fight Pulev and a next soft touch - then make the big fights under his promotional company.
The era of AJ jumping into fights with no rewards is over. He sees what Fury and Wilder are doing and no matter what he does, haters are still going to follow him around. And with 3-4 years max left in his career - he’ll start mixing the soft touch fights in foreign countries with the big fights until he retires. Fight Pulev in the UK for British fans. Then a soft touch in Dubai, Japan, Qatar or China for Money grab.
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