That was a GREAT way to announce the fight

[Porter's Dad]

THAT's how you promote.

Sure, it looked a little clunky and awkward but that's cos this is boxing and this sport doesn't really know how to market and promote itself.

But with all those eyeballs, you announce a fight like that - Canelo directly calling out Golovkin, a GGG promo on the screen, Seven Nation Army playing, the walk-out.

That was badass. Now it makes sense why GBP didn't want them to take the Saunders fight.

I understand we are boxing fans and are nature is to be miserable and cynical - but let's acknowledge that was great.

Or would you rather a press release to website to announce the fight?

[NEETzsche]

Canelo had some good lines too

[Idunnoshet]

IF and it's a Big IF . If Canelo wasn't in on it ( and he shoulda been ) . It seemed a bit disrespectful to play a GGG promo on the big screen while Canelo celebrates his win . The reason I say If is ... Canelo looked a lil surprised and bothered while this was going down . Plus it was a lil corny . Thought I was watching WWE for a minute .

[Eff Pandas]

Yea it was solid. The light dimming was a bit much for me. I like boxers having theme songs doe so fair play to them DJing that up for 5 seconds or whatever.

Don't love that it was on a PPV that this went down, although idk if you could exactly do this on the Ellen show either so fair play with that cuz its not like I got a better idea that's viable off the top of my head. I just hope they've made the moment that only people watching live saw into a YouTube promo for the fight in September already.

[SkillspayBills]

Nelo had good lines ready too lol. That "Golovkin you are next my friend" will be used for commercials.

[Gonzalez_Boxing]

THAT's how you promote.

Sure, it looked a little clunky and awkward but that's cos this is boxing and this sport doesn't really know how to market and promote itself.

But with all those eyeballs, you announce a fight like that - Canelo directly calling out Golovkin, a GGG promo on the screen, Seven Nation Army playing, the walk-out.

That was badass. Now it makes sense why GBP didn't want them to take the Saunders fight.

I understand we are boxing fans and are nature is to be miserable and cynical - but let's acknowledge that was great.

Or would you rather a press release to website to announce the fight?

Other than the seemingly scripted lines, I thought it was great.

[-PBP-]

Too bad the announcement was better than the event.

[Mojita]

Felt like a forced cheesy promo. But hey to each their own, right?

[Canelo and GGG]

yea ,"Golovkin you are next my friend" was funny af

[NearHypnos]

Don't know why they've never done this. Yeah, disrespectful to the loser but it's Chavez Jr in this case so f uck it. Whoever doesn't know GGG has a chance to google or youtube him now. It's also within the target audience...a lot of eyes at once.