Can Loma ever become a PPV attraction?

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  • HandsofIron
    Super Champion in Recess
    Platinum Champion - 1,000-5,000 posts
    • Jul 2014
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    #21
    Originally posted by Mike D
    First off let me say that the dude is outstanding. An A+++ talent for sure. 100% blue chip boxer.

    But can he ever become a legitimate PPV draw?

    I got my doubts. Seems like the best path(s) to PPV stardom is to either be an unbeatable villain (Floyd), a bloodthirsty one punch KO machine (Tyson), or a likable all action fighter (Pacquiao, DLH). Of course the prerequisite for any PPV attraction is the fighter has to be an A+ fighter from a talent standpoint.

    Loma has the A+ part down -- but he's not really an action fighter per se. He's more of a put on a boxing clinic type of guy. Which doesn't really seem to be a recipe to PPV stardom.

    Personally I could watch Loma box circles around opposition every day of the week. That **** is beautiful to me. But the key to PPV stardom is luring in the casuals, and the casuals ain't about seeing a boxing clinic. They want to see vicious KOs and action packed rounds and dudes like Iron Mike talking about eating your children and ****. Now Floyd obviously wasn't a KO guy or an action fighter -- he showed that it could be done (becoming a PPV superstar) while putting on boxing clinics -- but Floyd played that villain role as good or better than anybody in the history of the sport.

    So what's Lomachenko's avenue to PPV status? Or does he even have one realistically?
    ODLH is actually a master class boxer (who put on clinics) in his own right and was a PPV star so it can be done. But it's a hard one for Loma because he doesn't really have a huge fan base so it's all about how to promote him in the right way. He has to learn and speak English fluently, keep winning obviously, right match-ups, and a catchy nickname that sells, like Pacquaio's "the PAC-MAN." It wouldn't hurt to market him to the big Hispanic/Latin audiences like Mexico and Puerto Rico, the Philippines is huge as well and possibly the UK. Wladdy Klitschko was very successful in Germany so there's that spot too.

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