Their biggest problem when competing with Sky isnt just PPV, its advertising.
Sky have skysportsnews (tv channel, online and app) and 5 sports channels which they can plug big fights on. They shove an advert on at the half time of a big premier league match thats millions of young male sport fans who know whos fighting and when. Do that a few times a week + put some articles on Sky sports news and you've reached pretty much every sports fan in the country
Boxnation have, Boxnation, Frank Warrens weekly Daily Star newspaper article... and er... yeah.
True but seeing as thought Sky would be making a PPV share of the fights logically they should be advertising them like you said but we'll see.
As you know Billy Joe Saunders is signed to Frank Warren who has a boxing only channel in the UK called BoxNation which you can subscribe to through Sky, ****** or online for £12 a month.
They have now managed to get themselves in to the same position that Eddie Hearn is with his Matchroom promotions. This means they can pay their fighters and opponents good money to get both fighters in the ring.
Customers of Sky can now order PPV's the same way they would order a Matchroom PPV by pressing that red button on the remote, only difference is the channel number the PPV is shown on, everything else is exactly the same.
Absolute victory for us boxing fans, it means guys like BJS who were hesitant before to fight beasts like GGG because they wanted to be well compensated will now finally see good money like Brook did the other day.
In case you're wondering whether you have to buy PPV's if you're already a BoxNation and Sky customer, you don't!
Bet Hearn is well f'ing mad.
WAR BOXING!!!
A source for this change would be greatly appreciated; unless BoxNation now has a BoxNation Box Office, Sky Box Office looked to have been the only PPV distributor in the UK, and they have an exclusive deal with Matchroom Sport.
A source for this change would be greatly appreciated; unless BoxNation now has a BoxNation Box Office, Sky Box Office looked to have been the only PPV distributor in the UK, and they have an exclusive deal with Matchroom Sport.
Seeing is believing.
2 new interviews from Frank Warren and his son on IFL TV are the source for my information, they've actually called it BoxNation Box Office too!
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