khan doesn't have a massive British following like hatton, theres a lot linked to his man city roots that gave him such a fan base, even Americans have picked up on that when they cast Tony bellew in creed with references all over about Everton. khan hasn't endeared himself to anyone in the last few years with all the delusional arrogant crap he chats, and he's a man u 'fan' so even further alienates his local hometown boxing casuals
boxing gets huge ppv and gates in the UK because of football, hearn has sky sports, and anyone into football watches sky sports news a lot when there isn't football on, so it's easy to show highlights and rivalry, plugging all day long. it's building the fight with a demographic that likes to have a drink on a Saturday after the footy and boxing fits it perfectly, especially with big domestic fights that hark to a traditional darby, like Manchester v Liverpool, etc.
boxing gets huge ppv and gates in the UK because of football, hearn has sky sports, and anyone into football watches sky sports news a lot when there isn't football on, so it's easy to show highlights and rivalry, plugging all day long. it's building the fight with a demographic that likes to have a drink on a Saturday after the footy and boxing fits it perfectly, especially with big domestic fights that hark to a traditional darby, like Manchester v Liverpool, etc.
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