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it's not just the HW division, look at the ibf mandos for welterweight, kell brook is probs fighting lesser opponents now than it be hadn't won that belt, but may as well meet your trinket requirements and make money. Martin may be win win as no matter what, at worst he's ex world champ millionaire after Joshua and dude isn't even 30, and can stay in the mix for a while as what effectively still a prospect himself at this stage.
I hope aj does the job though, is nice to be able to talk boxing with your casual mates in the UK again now that the stink from May Pac has gone, Eddie hearn is totally right that is sky that is responsible for the great exposure his headliners get, being plugged on sky sports news, every single football fan gets to know names and faces, even if they don't follow boxing.
those box office ppv numbers even have haymon throwing he's newly minted champ into an away fight, if it's another crowd pleaser like the whyte fight, drama of him getting hurt then coming back to demolish, UK boxing guarantees more future revenue
I hope aj does the job though, is nice to be able to talk boxing with your casual mates in the UK again now that the stink from May Pac has gone, Eddie hearn is totally right that is sky that is responsible for the great exposure his headliners get, being plugged on sky sports news, every single football fan gets to know names and faces, even if they don't follow boxing.
those box office ppv numbers even have haymon throwing he's newly minted champ into an away fight, if it's another crowd pleaser like the whyte fight, drama of him getting hurt then coming back to demolish, UK boxing guarantees more future revenue
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