The theory behind the big investment in the initial Premier Boxing Champions (PBC) series on NBC in March was to build an audience and allow the event to grow to where such shows are in demand by the networks.
Results from Saturday’s offering – the second PBC on NBC – offer hope for such a trend, though with work still to be done. The April 11 show from Barclays Center in Brooklyn saw its audience grow over the course of the evening, topping out at 3.07 million viewers according to Nielsen Media Research.
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Results from Saturday’s offering – the second PBC on NBC – offer hope for such a trend, though with work still to be done. The April 11 show from Barclays Center in Brooklyn saw its audience grow over the course of the evening, topping out at 3.07 million viewers according to Nielsen Media Research.
[Click Here To Read More]
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