Yep. Back in 2009 when talks started, both camps knew it was in their best interest to just keep talking trash about one another and eventually they would keep building the hype then cash out at the end of the line.
Not saying Floyd will lose or win, but he has done a remarkable job of marketing himself as an undefeated fighter. That undefeated record no longer has any marketing value. They milked it until it no longer served it's purpose.
It's no surprise that at the end of his career, he's putting it on the line for the richest sporting event in history. Win, lose... don't matter, he's getting the biggest payday of all times.
As for Manny, win or lose his style sells itself and the think tanks at Top Rank have done a brilliant job making him even more valuable after getting KO'd by JMM.
Let's also remember how Floyd Sr recites these crazy poems that at times end with a line reminding the fans to not hesitate and buy their tickets asap.
Not saying Floyd will lose or win, but he has done a remarkable job of marketing himself as an undefeated fighter. That undefeated record no longer has any marketing value. They milked it until it no longer served it's purpose.
It's no surprise that at the end of his career, he's putting it on the line for the richest sporting event in history. Win, lose... don't matter, he's getting the biggest payday of all times.
As for Manny, win or lose his style sells itself and the think tanks at Top Rank have done a brilliant job making him even more valuable after getting KO'd by JMM.
Let's also remember how Floyd Sr recites these crazy poems that at times end with a line reminding the fans to not hesitate and buy their tickets asap.
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