Dan Rafael: 800-900k buys for Mayweather-Maidana
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Shows how long they advertised the Mayweather Maidana fight.
Floyd's fraud ways are getting exposed.Comment
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This is just confirmation of what I have always believed: This fight was a total financial catastrophe. It got nowhere close to the 1.5 million which was needed to break even.
Floyd's drawing power has been badly exposed.
Correct me if im wrong, but the guerrero fight did 800k?
Stacked undercard + cinco de mayo, accounts for about 38% of the buys, which means floyd generated about 580k buys.
The Canelo fight sold 2.2 mill, but there were not just TWO, but FOUR additional factors at play here. Canelo, Mexican holiday, stacked undercard and an enormous promotional tour.
PPVs are not a linear or arithmetic game. Canelo as a B side adds 40% to your PPV buys. Mexican independence day is even more importnt than cinco de mayo, and of course the stacked undercard plays a huge role. Mexican indepedence day adds 40% and a stacked undercard, an extra 15%. Last but not least, there was a huge build up for this fight - they wouldnt do this unless it was expected to add a further 20% to PPV buys.
Floyd *1.4 *1.4* 1.15* 1.20 = 2.2 million. Which means floyd counts for about 815k of the 2.2 million by my estimations.
I've already done the calculation for the maidana fight, and proved that floyd contributed about 500k out of the 850k total. In total, I'd put Floyd's drawing power at roughly 650k - which is much lower than manny's.
When manny fought rios and bradley, the PPV numbers were reduced by factors such as fighting in macau and fighting a boring (yet top 3 p4p fighter) in bradley. But manny's drawing power is north of 800k for sure.
Floyd fans need not be angry. Floyd being a 600K drawing power is nothing to be ashamed of. The problem is the fact that showtime estimated him at over 1 million, which has so far proven to be a DISASTROUS mistake. Now we all know why manny's team laughed at the 40 million fixed offer. Floyd pays himself them the majority of his fees, which actually even further reduces his real drawing power, but i'm not exactly sure how to factor that into the calculation right now.
Disaster.
Now back to hbo viewing showtime just declared bankruptcyComment
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I also doubt they even made 800K. I remember Schaefer lying about the Guerrero numbers. This time it's so low that Schaefer can't even come out of hiding.Comment
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Hows he sinking? PPV's are not vastly down. Those are good numbers just because Showtime overpays him doesn't mean PPV is declining.Comment
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I was too young to remember the financial details, but didn't Showtime lose a lot of money when they signed Mike Tyson to a similar contract?
We may not know any exact details, but only one of Mayweather's PPV has broken 1 million buys since he went to Showtime...This can't be what Showtime/GB was expecting when they signed Floyd to that big contractComment
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